Digital Marketing Apprentice

Summary

You will be an essential part of the team, responsible for planning and creating content, providing insights on analytics, upload content to the website and so much more to enhance your skills and reach your true potential!

Annual wage

£18,000 a year

Minimum wage rates (opens in new tab)

£18,000 - £20,000 - Depending on experience

Training course

Multi-channel marketer (level 3)

Hours

Monday – Friday - Hours between 8 AM & 6 PM (e.g 8 AM - 4 PM / 10 AM - 6 PM)

35 hours a week

Possible start date

Tuesday 21 January

Duration

1 year 3 months

Positions available

1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

Planning, creating and managing marketing, email and social media campaigns
Using Sprout Social and Canva to create posts and social media campaigns
Upload content to the website and monitor traffic
Create weekly analytical reports to showcase engagement and growth
Optimising web traffic and content for the website by creating blog posts and promoting SEO
Taking part in events in the local communities

Where you’ll work

Floor 3, Liverpool Innovation Park

Office 9, Rathbone, Edge Ln

L7 9NJ

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

BALTIC TRAINING SERVICES LIMITED

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Your training will be delivered online via a SMART classroom every 4-6 weeks in 2 day blocks.

Requirements

Essential qualifications

GCSE in:

English (grade 4/C)
Maths (grade 5/C)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
Attention to detail
Organisation skills
Customer care skills
Problem solving skills
Team working
Creative

About this company

Homecarers Ltd aim to provide service users with the choice to remain in their own homes for as long as possible, promoting independence and healthy lifestyle choices. This is a perfect role for someone who wants to make a difference in the community, creating engaging and valuable content to be used across the business.

After this apprenticeship

This apprenticeship provides the skills, qualifications and experience you need to immerse yourself in an exciting, fast-moving industry and become an effective Digital Marketer.

Ask a question

The contact for this apprenticeship is:

BALTIC TRAINING SERVICES LIMITED

Jake Wraight

Jake.wraight@balticapprenticeships.com

The reference code for this apprenticeship is VAC1000293041.

Apply now

Closes in 29 days (Monday 20 January)

When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.

After signing in, you’ll apply for this apprenticeship on the company's website.

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