Apprentice Content Creator

Summary

We are looking for a passionate content creator, wanting to learn and develop their skills. The purpose of this role is to create, maintain and measure high-quality engaging campaigns to hit business targets.

Annual wage: £14,000 a year
Minimum wage rates (opens in new tab)
Training course: Content creator (level 3)
Hours: 30 plus (6 study hours) They can choose when they work the 24 hours required. We are flexible to suit their needs. TBC.
30 hours a week
Possible start date: Monday 3 February
Duration: 1 year 3 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

These will evolve over time but the main areas of focus, to begin with, will be:

Research client base to find new types of customers and sell to them accordingly.
Work with the team to create and deliver an engaging marketing plan for acquisition and retention of customers.
Creation and execution of campaigns across a number of marketing channels, including but not limited to; email, social media, video, events, direct marketing, digital advertising.
Refining and testing SEO and website UX best practice
Identifying new opportunities to market.
Create edit and evolve templated marketing materials using the Adobe Creative Suite.
Video and content creation.
Competitor analysis.
Other general roles needed for the job from time to time
Provide excellent customer service by making information readily available.
Demonstrate products and services as deemed necessary by clients and management.
Schedule appointments and meetings as necessary.
Answer questions and solve problems from clients.

Where you’ll work

Basepoint Business Centre 377-399

London Road

Camberley

GU15 3HL

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

ACCESS FURTHER EDUCATION LIMITED

Your training course

Content creator (level 3)

Equal to A level

Course contents

Interpret the aims of the brief.
Research ideas and concepts to meet the brief.
Evaluate brand requirements and brand guidelines.
Prepare a mood board or other visual aid for the content to be created.
Present ideas, pitches and proposals for creative content to be further developed.
Storyboard and outline script their ideas for content to be developed.
Interpret data, consider its integrity and use it to inform content.
Develop accessible written content for different platforms and devices.
Apply best practice and inclusive language when creating content.
Write and edit copy or scripts for use on different channels and platforms.
Create or capture visuals and audio using standard packages and equipment.
Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
Identify and recommend the platform/s or channel/s to use for the media campaign.
Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
Monitor user experience to ensure content is focused on maximising engagement.
Analyse the differences between audiences using audience segmentation techniques and data.
Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
Use continuing professional development planning to support own current and future training and development needs.
Operate effectively within the production workflow to meet production timelines.
Interpret the aims of the brief.
Research ideas and concepts to meet the brief.
Evaluate brand requirements and brand guidelines.
Prepare a mood board or other visual aid for the content to be created.
Present ideas, pitches and proposals for creative content to be further developed.
Storyboard and outline script their ideas for content to be developed.
Interpret data, consider its integrity and use it to inform content.
Develop accessible written content for different platforms and devices.
Apply best practice and inclusive language when creating content.
Write and edit copy or scripts for use on different channels and platforms.
Create or capture visuals and audio using standard packages and equipment.
Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
Identify and recommend the platform/s or channel/s to use for the media campaign.
Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
Monitor user experience to ensure content is focused on maximising engagement.
Analyse the differences between audiences using audience segmentation techniques and data.
Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
Use continuing professional development planning to support own current and future training and development needs.
Operate effectively within the production workflow to meet production timelines.

Your training plan

L3 Content creator Apprenticeship Standard

There will be support from key members of the team, as well as opportunity to partake in training to further develop their marketing skillset.

Requirements

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Organisation skills
Customer care skills
Problem solving skills
Presentation skills
Logical
Team working
Creative
Initiative

About this company

One of the leading sports coaching companies, providing high-quality sports coaches to partner schools and clubs.

https://www.lionssports.academy (opens in new tab)

After this apprenticeship

Upon completing the Content Creator apprenticeship, apprentices will gain a comprehensive understanding of the principles of content creation and digital marketing. They will develop key skills in designing, producing, and publishing engaging digital content across various platforms, tailored to target audiences and business goals.

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