Marketing Apprentice

Summary

Velocity Academy have an exciting new opportunity for a Marketing Apprentice with The Black Farmer a Food Brand based in Brixton, London. This is a fantastic opportunity for someone to get themselves into Marketing and kickstart a career.

Annual wage: £15,000 a year
Minimum wage rates (opens in new tab)
Training course: Multi-channel marketer (level 3)
Hours: Monday to Friday 9am to 5pm
37 hours 30 minutes a week
Possible start date: Monday 3 February
Duration: 1 year 3 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

As a Marketing Apprentice, you’ll dive into our creative marketing initiatives, working across eCommerce and physical store platforms. This is a fantastic opportunity for someone brimming with fresh ideas and eager to gain hands-on experience in a fast-paced, dynamic environment. You’ll contribute to innovative marketing strategies, assist in platform operations, and help elevate multiple brands under The Black Farmer umbrella.

Key Responsibilities:

Collaborate on Creative Campaigns: Assist in crafting and executing marketing campaigns that align with our brand vision across all channels.
Engage in Content Creation: Contribute to designing content that captivates audiences and drives sales.
Influencer Partnerships: Support collaborations with external partners and influencers to boost brand visibility.
Email Marketing Initiatives: Assist in planning and executing targeted email marketing campaigns using platforms like Klaviyo or Mailchimp.
Optimize Product Listings: Update and enhance product listings based on performance insights.
Product Launches: Contribute to the launch of new products on platforms like Amazon and Etsy.
Utilise AI Tools: Leverage generative AI software like ChatGPT, MidJourney, and other tools to create innovative content, streamline workflows, and enhance productivity.

Where you’ll work

25-27 Market Row

London

SW9 8LD

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

VELOCITY 1ST LIMITED

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Velocity apprenticeship training programmes are delivered virtually by our fully qualified and industry experienced training team. Using their expert knowledge, they will provide the skills necessary to succeed in the workplace and to expand future career prospects.

Throughout the apprenticeship learners receive coaching, help and guidance from a dedicated team who are there to ensure they get the most from their programme.

Successful completion of this apprenticeship gives you an accredited Level 3 Multi-Channel Marketer qualification, with training in how to:

· Coordinate and execute specific marketing tasks, including the creation of marketing content

· Conducting market and customer research, tracking campaign analytics, and data collection

· Utilise relevant marketing software and systems and manage marketing administration tasks

· Procuring and supervising work delivered by both external and internal marketing suppliers

For a full list of programme modules visit: https://velocity-pt.co.uk/

Requirements

Essential qualifications

GCSE in:

English & Maths (grade Minimum 4)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Customer care skills
Problem solving skills
Presentation skills
Administrative skills
Number skills
Analytical skills
Logical
Team working
Creative
Initiative
Non judgemental
Patience

About this company

The Black Farmer is a trailblazing food brand, offering premium products sold in all major supermarkets, our online farm shop, and our flagship Brixton store. With a new shop opening in White City, January 2025, we’re expanding our reach and inviting you to join us on this exciting journey.

After this apprenticeship

The role offers long term security and the opportunity to progress into a permanent position.

Ask a question

The contact for this apprenticeship is:

VELOCITY 1ST LIMITED

Tom Crossland

thomas.crossland@velocity-academy.co.uk

07887340679

The reference code for this apprenticeship is VAC1000291828.

Apply now

Closes on Friday 31 January

When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.

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