Marketing and Communications Apprentice

DONCASTER MIND

Doncaster, DN1 1NE

Closes in 21 days (Sunday 12 January at 11:59pm)

Posted on 12 December 2024


Summary

We are looking for an enthusiastic individual who is looking to develop their career within marketing and communications whilst working towards achieving a recognised qualification. We are looking for a bright, ambitious individual to join our team to provide marketing and communication support.

Annual wage
£16,925 a year

Minimum wage rates (opens in new tab)

Training course
Multi-channel marketer (level 3)
Hours
Monday - Friday, however hours to be confirmed The apprentice will be required to work across Doncaster Mind two premises, these are both based in the Doncaster Town Centre.

37 hours 30 minutes a week

Possible start date

Monday 20 January

Duration

1 year 6 months

Positions available

1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

Doncaster Mind has recently gone through a period of significant growth and to enable us to create a strong foundation in which our services can flourish and grow we have created a new role as Marketing Apprentice to support our organisation and this development.

Working directly with the Business Development Manager and Coordinators of services/income generation team we are looking for an enthusiastic individual who is looking to develop their career within marketing and communications whilst working towards achieving a recognised qualification. We are looking for a bright, ambitious individual to join our team to provide marketing and communication support using various methods to promote our broad range of activities, services, events and organisational changes and development.

The successful candidate will have good organisational skills with a proven ability to multi-task and prioritise under pressure.

No experience needed but a collaborative approach and passion and dedication to working as part of a team is essential. Your attention to detail and a logical and inquisitive mind with the ability to work on your own initiative will also allow you to be successful in this role. 

In return you will receive possible hybrid/flexible working arrangements by agreement, 25 days annual leave rising to 30 days with long service, pension contribution, staff wellbeing days, personal development and working in a values-based organisation.

General duties including: 

  • Adapting established and creative marketing and communications techniques in a charity sensitive environment and undertaking marketing and communications that have the ability to reach everyone in the Doncaster community
  • Ensure our website is up to date and assist with its development and design
  • Assist with planning & co-ordinating our social media presence, design content using Canva in conjunction with service leads
  • Gather content, produce regular newsletters & distribute
  • Design & deliver monthly awareness and profile-raising campaigns - all channels
  • Undertake recruitment advertising
  • Build our contact database, establishing new contacts that broaden promotion of services and support
  • Assist with event promotion & fundraising activity
  • Liaise regularly with our external network
  • Undertake internal communications
  • Design and produce printed media
  • Assist with the ongoing promotion of our income generating activities & services
  • Assist with the ongoing promotion of our funded support services

Where you’ll work

Exchange Buildings

Second Floor

35 Market Place

Doncaster

DN1 1NE

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

DN COLLEGES GROUP

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Training will be at Doncaster College where you will access a wide range of facilities on offer.  

Day release.   

You will undertake Multi-Channel Marketer Level 3 Standard.  

Multi-channel marketer/Institute for Apprenticeships and Technical Education.  

You will undertake Functional Skills for English and/or maths if needed.   

You will undertake both on and off-the-job job training by a team of industry-qualified professionals to give you the best skills, knowledge, and experience.   

Requirements

Desirable qualifications

GCSE in:

  • English and Maths (grade 4/C)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

  • Communication skills
  • IT skills
  • Attention to detail
  • Customer care skills
  • Problem solving skills
  • Presentation skills
  • Administrative skills
  • Analytical skills
  • Logical
  • Team working
  • Creative
  • Initiative
  • Non judgemental
  • Patience

Other requirements

You must be able to travel to and from work and college. Apprentices are paid for their normal working hours and training that's part of their apprenticeship (usually one day per week). The Apprenticeship National Minimum Wage guide is updated every April (ANMW): https://www.gov.uk/national-minimum-wage-rates

About this company

Doncaster Mind is an independent local charity, providing high quality mental health services in Doncaster and its surrounding area. We believe that no one should have to face a mental health difficulty alone. Whether you are stressed, anxious, depressed or in a crisis, we’re here to listen and offer support. We won’t give up until everyone experiencing a mental health difficulty gets the support they need and deserve. We offer wide range of services to help support individuals as they recover from mental health difficulties. We work to raise awareness and aid personal wellbeing to help our service users progress towards recovery, social inclusion and integration, and engage in activities such as learning, volunteering or employment. All of our services and activities are informed by people with lived experience of mental health difficulties and it is their stories that inspire and drive us.

http://www.doncastermind.org.uk (opens in new tab)

Company benefits

The apprentice will be required to work across Doncaster Mind two premises, these are both based in the Doncaster Town Centre.

After this apprenticeship

Successful completion of the apprenticeship could lead to a higher-level apprenticeship or full-time employment for the right candidate.

Ask a question

The contact for this apprenticeship is:

DN COLLEGES GROUP

Asa Buckley

asa.buckley@don.ac.uk

The reference code for this apprenticeship is VAC1000291801.

Apply now

Closes in 21 days (Sunday 12 January at 11:59pm)

When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.