Marketing Apprentice

Summary

We are seeking a motivated and creative Digital Marketing Apprentice to join our dynamic team. This unique role involves working for both Crown Automation, a company passionate about supporting small businesses through innovative solutions, and Sportona, a platform dedicated to gamifying fitness and empowering community coaches.

Annual wage: £8,653 a year
Minimum wage rates (opens in new tab)
Training course: Multi-channel marketer (level 3)
Hours: Monday to Friday with a day release to Shipley College on a Thursday. Please discuss working hours at interview.
26 hours a week
Possible start date: Sunday 19 January
Duration: 1 year 9 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

As an apprentice, you will learn the ins and outs of digital marketing, with a focus on creating compelling content and acting as the voice of both brands in the digital space. This role is ideal for
someone passionate about storytelling, branding, and digital engagement, and who is eager to develop a holistic career in digital marketing and content creation.

Key Responsibilities
Content Creation:

Develop engaging digital content, including blog posts, social media updates, email newsletters, and promotional materials for Crown Automation and Sportona.
Assist in designing basic graphics and other multimedia content tailored to the target audience.

Social Media Management:

Manage and schedule posts across platforms such as LinkedIn, Instagram, Facebook and TikTok.
Monitor engagement metrics and contribute to building online communities.
Capture and prepare UGC content.

Brand Voice Development:

Act as the digital voice for Crown Automation and Sportona, ensuring all communication aligns with brand identity.
Respond to comments and inquiries to foster positive interactions with audiences.

Where you’ll work

Bradford University, Innovation Centre, Bright Building, Tumbling Hill St

Bradford

West Yorkshire

UK

BD7 1DB

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

SHIPLEY COLLEGE

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Multi channel Marketer Standard.Maths and English at L2 if required.

Requirements

Desirable qualifications

GCSE or equivalent in:

Maths (grade 4)
English (grade 4)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Customer care skills
Problem solving skills
Presentation skills
Administrative skills
Analytical skills
Team working
Creative
Initiative

Other requirements

Please ensure you have: Researched the role, the location of the employer, Shipley College and are able to travel to both. Proof of eligibility to work in the UK will be required. All applicants will be asked to submit a current CV and may be asked to attend an assessment for Maths and English.

About this company

Muutos Mobile App Solution: Building Mobile Apps for service-based industry that offers personalised experience to their customers. Create a unique business model that will drive your sales and build a loyal customer base for you.

After this apprenticeship

Opportunity for a permanent role upon successful completion of the apprenticeship, with exposure to working across multiple brands and industries.

Ask a question

The contact for this apprenticeship is:

SHIPLEY COLLEGE

The reference code for this apprenticeship is VAC1000291431.

Apply now

Closes in 14 days (Sunday 5 January)

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After signing in, you’ll apply for this apprenticeship on the company's website.

Company’s application instructions

To apply, you must register with GetMyFirstJob and then follow the instructions to complete your application.

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