Content Creator Level 3 Apprenticeship

Summary

The Apprentice, supported by the external Marketing expert and internal Team, will develop and deliver the Membership Engagement and Publicity activities. You will work with the Team, Volunteers and existing Members to promote Sensibility Ability Matters, raise awareness, and attract new Members in a meaningful way.

Annual wage: £11,648 a year
Minimum wage rates (opens in new tab)
Training course: Content creator (level 3)
Hours: Monday - Friday, 9:00 AM - 4:30 PM Location - Gateshead and South Tyneside
35 hours a week
Possible start date: Monday 6 January
Duration: 1 year 6 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

In this role, you’ll work towards your Content Creator Level 3 Apprenticeship. The main learning outcomes include;

Learning about website design and digital marketing best practice
Video production and photography
Photo and video editing
Developing ideas for creative marketing campaigns / digital storytelling
Conceptualising marketing assets for use across different marketing platform
Working on email marketing campaigns
Creating and scheduling social media posts
Working with WordPress CMS and other cloud software platforms
Supporting the rest of the team and working collaboratively

Where you’ll work

Gateshead Civic Centre

Regent Street

Gateshead

United Kingdom

NE8 1HH

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

GATESHEAD COUNCIL

Your training course

Content creator (level 3)

Equal to A level

Course contents

Interpret the aims of the brief.
Research ideas and concepts to meet the brief.
Evaluate brand requirements and brand guidelines.
Prepare a mood board or other visual aid for the content to be created.
Present ideas, pitches and proposals for creative content to be further developed.
Storyboard and outline script their ideas for content to be developed.
Interpret data, consider its integrity and use it to inform content.
Develop accessible written content for different platforms and devices.
Apply best practice and inclusive language when creating content.
Write and edit copy or scripts for use on different channels and platforms.
Create or capture visuals and audio using standard packages and equipment.
Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
Identify and recommend the platform/s or channel/s to use for the media campaign.
Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
Monitor user experience to ensure content is focused on maximising engagement.
Analyse the differences between audiences using audience segmentation techniques and data.
Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
Use continuing professional development planning to support own current and future training and development needs.
Operate effectively within the production workflow to meet production timelines.
Interpret the aims of the brief.
Research ideas and concepts to meet the brief.
Evaluate brand requirements and brand guidelines.
Prepare a mood board or other visual aid for the content to be created.
Present ideas, pitches and proposals for creative content to be further developed.
Storyboard and outline script their ideas for content to be developed.
Interpret data, consider its integrity and use it to inform content.
Develop accessible written content for different platforms and devices.
Apply best practice and inclusive language when creating content.
Write and edit copy or scripts for use on different channels and platforms.
Create or capture visuals and audio using standard packages and equipment.
Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
Identify and recommend the platform/s or channel/s to use for the media campaign.
Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
Monitor user experience to ensure content is focused on maximising engagement.
Analyse the differences between audiences using audience segmentation techniques and data.
Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
Use continuing professional development planning to support own current and future training and development needs.
Operate effectively within the production workflow to meet production timelines.

Your training plan

This training plan has not been finalised. Check with this employer if you’ll need to travel to a college or training location for this apprenticeship.

Requirements

Essential qualifications

GCSE in:

English (grade 4)
Maths (grade 4)

Desirable qualifications

GCSE in:

IT (grade 4)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Organisation skills
Patience

Other requirements

A willingness to work in an environment with Guide Dogs is essential. Occasionally the apprentice may be asked to support activities in a variety of locations, places of work, local community etc. therefore, a driving licence is desirable.

About this company

A local Charity working with people who are blind, partially sighted, D/deaf or hard of hearing or living with long term health conditions on their journey to independence. They ensure people have choice and control over their lives and help others better understand the needs of people with sensory loss and long-term health conditions.

https://wearesam.org.uk/ (opens in new tab)

After this apprenticeship

To progress into a digital career.

Ask a question

The contact for this apprenticeship is: