Content Creator Apprenticeship

Summary

This apprenticeship offers the opportunity to gain skills in content creation and digital marketing, support promotional campaigns and events, manage social media strategies, engage with stakeholders, and gain valuable experience in the digital content space.

Annual wage: £20,820.80 a year
Minimum wage rates (opens in new tab)
Training course: Content creator (level 3)
Hours: Monday - Friday, 9.00am – 5.00pm (with 30 minutes lunch). Some evening and weekend work will be required (around events). Any additional hours worked will be given back as TOIL (Time Off in Lieu).
35 hours a week
Possible start date: Monday 6 January
Duration: 1 year 3 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

Create promotional and marketing content for social media platforms, websites, and static webpages
Build strategies and campaigns for platforms such as Facebook, Instagram, and LinkedIn
Interview staff members and other related stakeholders to gather insight and content
Assist in planning, promoting, and attending events for networking
Create testimonials and media campaigns to promote the company’s work and events
Design and execute leaflets and small-scale strategies
Use tools such as Adobe Suite, Photoshop, and text media to enhance website content and SEO
Assist with the training of staff across the company, to increase their knowledge, engagement and familiarity with social media

Where you’ll work

11 JACKSON STREET

GATESHEAD

NE8 1EE

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

GATESHEAD COLLEGE

Your training course

Content creator (level 3)

Equal to A level

Course contents

Interpret the aims of the brief.
Research ideas and concepts to meet the brief.
Evaluate brand requirements and brand guidelines.
Prepare a mood board or other visual aid for the content to be created.
Present ideas, pitches and proposals for creative content to be further developed.
Storyboard and outline script their ideas for content to be developed.
Interpret data, consider its integrity and use it to inform content.
Develop accessible written content for different platforms and devices.
Apply best practice and inclusive language when creating content.
Write and edit copy or scripts for use on different channels and platforms.
Create or capture visuals and audio using standard packages and equipment.
Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
Identify and recommend the platform/s or channel/s to use for the media campaign.
Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
Monitor user experience to ensure content is focused on maximising engagement.
Analyse the differences between audiences using audience segmentation techniques and data.
Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
Use continuing professional development planning to support own current and future training and development needs.
Operate effectively within the production workflow to meet production timelines.
Interpret the aims of the brief.
Research ideas and concepts to meet the brief.
Evaluate brand requirements and brand guidelines.
Prepare a mood board or other visual aid for the content to be created.
Present ideas, pitches and proposals for creative content to be further developed.
Storyboard and outline script their ideas for content to be developed.
Interpret data, consider its integrity and use it to inform content.
Develop accessible written content for different platforms and devices.
Apply best practice and inclusive language when creating content.
Write and edit copy or scripts for use on different channels and platforms.
Create or capture visuals and audio using standard packages and equipment.
Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
Identify and recommend the platform/s or channel/s to use for the media campaign.
Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
Monitor user experience to ensure content is focused on maximising engagement.
Analyse the differences between audiences using audience segmentation techniques and data.
Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
Use continuing professional development planning to support own current and future training and development needs.
Operate effectively within the production workflow to meet production timelines.

Your training plan

You will work towards the level 3 Content Creator Apprenticeship Standard with Gateshead College

Requirements

Essential qualifications

GCSE in:

English (grade A*-C/4-9)
Maths (grade A*-C/4-9)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Team working
Initiative
Creativity
Work collaboratively
Purpose driven
Willingness to learn
Desire to learn and curious
Time management skills
Self-efficiency

Other requirements

*Successful applicants are entitled to a 20% discount on any items purchased from any of the Veterans at Ease shops.* Candidates with a background in or connections to the military community (e.g., parents who are, or have been, serving military members) will be given automatic consideration for shortlisting.

About this company

Veterans at Ease is a military mental health charity that provides therapy to the men and women who, having served our country, are now struggling with mental health issues, including combat-related stress. In addition to helping serving military personnel (regulars and reservists) and Veterans, we also support the family members. To support our charity, we also have a social enterprise, comprising 10 traditional charity shops and 4 therapy centres spread across the North East and East Anglia.

Company benefits

This post includes 20 days of holiday leave per annum plus the statutory bank holidays (pro-rata in line with the starting date). Holiday entitlement runs from 1st April to 31st March each year.

After this apprenticeship

Upon successful completion of the apprenticeship, there is the potential for full-time employment or progression to an advanced apprenticeship

Ask a question

The contact for this apprenticeship is:

GATESHEAD COLLEGE

Lauren Usher

apprenticeships@gateshead.ac.uk

The reference code for this apprenticeship is VAC1000288541.

Apply now

Closes in 28 days (Friday 20 December at 11:59pm)

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