Digital Marketing and SEO Apprentice

Summary

As our apprentice marketing and SEO specialist, you will be responsible for supporting our team in executing and delivering SEO strategies for our clients. You will work closely with our experienced SEO professionals to learn best practices and techniques for optimising websites for search engines.

Annual wage: £12,480 a year
Minimum wage rates (opens in new tab)
Training course: Multi-channel marketer (level 3)
Hours: Mon -Thurs 9-5.30 and Fri 9-3.30.
37 hours a week
Possible start date: Wednesday 25 December
Duration: 1 year 6 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

Conduct keyword research and analysis to identify opportunities for optimisation
Assist in developing on-page and off-page optimisation strategies for clients
Create and optimize meta titles and descriptions, header tags and other on-page elements
Assist with link building activities, including outreach and relationship building
Monitor and report on keyword rankings and traffic using tools such as Google Analytics and Google Search Console
Stay up-to-date with industry trends and changes in search engine algorithms

Where you’ll work

UNIT 9

VIRAGE BUSINESS PARK

132-134 STANLEY GREEN ROAD

POOLE

BH15 3AP

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

JUST IT TRAINING LIMITED

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

You will undertake the digital marketing level 3 apprenticeship, which includes:

Digital Marketer Apprenticeship Standard Level 3
https://www.instituteforapprenticeships.org/apprenticeship-standards/digital-marketer-v1-1
Functional Skills in maths and English if required
You will receive full training and support from the Just IT apprenticeship team to increase your skills
Your training will include gaining internationally recognised Level 3 qualification

Requirements

Essential qualifications

GCSE or equivalent in:

Math and English (grade C/4)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Customer care skills
Problem solving skills
Presentation skills
Analytical skills
Logical
Team working
Creative
Initiative
SEO skills
Basic HTML/CSS

Other requirements

• Opportunity to work and learn from experienced digital marketers • Gain hands-on experience in executing and delivering SEO strategies • Competitive salary and benefits package • Opportunities for growth and advancement within the company • Fun, collaborative work environment If you are a self-starter with a passion for digital marketing and a desire to learn from experienced professionals, we want to hear from you!

About this company

We are a small but dynamic digital marketing agency that specialises in SEO, content marketing, and social media management for our clients. Our team is comprised of experienced digital marketers who are passionate about delivering measurable results and helping our clients grow their businesses. We are currently seeking an Apprentice SEO Specialist to join our team and learn the ropes of SEO and digital marketing.

After this apprenticeship

Full-time permanent role with pay increase

Ask a question

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