Marketing Apprentice

Summary

As a Multi-Channel Marketer, you’ll create and deliver campaigns across platforms like social media, email, and websites. Combining creativity with data insights, you’ll tailor messages, track results, and collaborate with teams to optimise strategies. It’s a dynamic role perfect for communicators who enjoy a fast-paced, ever-evolving environment.

Annual wage: £16,000 a year
Minimum wage rates (opens in new tab)
Training course: Multi-channel marketer (level 3)
Hours: Monday to Friday, 9am to 5pm
37 hours a week
Possible start date: Monday 16 December
Duration: 1 year 6 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

Source, create and edit content for appropriate marketing channels, such as website, email, social media
Contribute to the marketing plan, delivery or evaluation of strategic marketing activity
Identify and use relevant/emerging trends, solutions and technologies to implement effective marketing activities
Monitor, optimise, analyse and evaluate marketing campaigns and channels

Where you’ll work

BEVERLEY PARK

GOODRINGTON ROAD

PAIGNTON

DEVON

TQ4 7JE

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

SOUTH DEVON COLLEGE

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

If successful, you’ll join an 18-month Level 3 Multi-Channel Marketer Apprenticeship at South Devon College, Paignton. With weekly lessons, you’ll gain the knowledge and skills needed to excel as a Marketing Assistant. Supported by your Assessor Coach, Course Tutor, and the Beverley Holidays team, you’ll put your learning into practice every day.

This is an exciting opportunity, whether you’re starting fresh or building on existing experience. On completion, you’ll earn a recognised Level 3 Multi-Channel Marketer qualification, alongside professional recognition from the Chartered Institute of Marketing (CIM) and the Digital Marketing Institute (DMI).

Requirements

Desirable qualifications

GCSE in:

English (grade 4)
Maths (grade 4)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
Attention to detail
Organisation skills
Customer care skills
Analytical skills
Team working
Creative

Other requirements

Primarily an in office role, this position can also involve walking around the site. Must hold a minimum of either GCSE Grade 4 (C) or a Functional Skills Level 2 qualification in English & Maths to successfully complete the apprenticeship, you are able to study Functional Skills alongside your apprenticeship if necessary.

About this company

Owned and operated by the Jeavons family, with over 65 years of holiday expertise, award-winning Beverley Holidays have a history deeply rooted in hospitality. Our success wouldn’t be possible without the dedication of our team. From the initial booking to creating memorable experiences during each stay, we go above and beyond to understand and cater to every guest’s individual needs. As a familyrun park that stays true to its values, we pride ourselves on maintaining the highest standards in everything we do. We believe in supporting and uplifting one another, so we can be our best and continue leading the way in the holiday park industry.

http://www.beverley-holidays.co.uk (opens in new tab)

Company benefits

25% discount on Food, Up to 50% discount on accommodation, Free access to Oasis Leisure Centre for yourself + a guest, Medicash (Medical cover), Free parking, Discounted on shift staff menu, Holiday home sales referral scheme, Wellbeing programmes.

After this apprenticeship

Businesses are eager for skilled professionals who can lead multi-channel campaigns, analyse trends, and create captivating content. Our apprenticeship programme opens doors to higher qualifications and rewarding roles like Marketing Administrator, Marketing Co-ordinator and Social media related positions.

Ask a question

The contact for this apprenticeship is:

SOUTH DEVON COLLEGE

Caroline Field

carolinefield@southdevon.ac.uk

The reference code for this apprenticeship is VAC1000287786.

Apply now

Closes in 10 days (Sunday 1 December at 11:59pm)

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