Sales & Digital Marketing Apprentice

Summary

As a Sales & Marketing Apprentice at BPD, you’ll dive into a hands-on role where every day brings new opportunities to develop your skills. Imagine crafting eye-catching content for emails, blogs, social media, using a variety of platforms to drive campaigns and then work with the sales team to finesse the results and feedback.

Annual wage: £19,000 a year
Minimum wage rates (opens in new tab)
Training course: Multi-channel marketer (level 3)
Hours: Monday – Friday 8:30am-5pm
40 hours a week
Possible start date: Tuesday 17 December
Duration: 1 year 3 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

Contribute to content creation for emails, blogs, social media, newsletters, ads, and more
Use tools like Canva and Adobe Creative Suite to help design content, and platforms such as HubSpot, LinkedIn and Google ads to deliver engaging campaigns that resonate with our audience
Be part of planning both digital and in-person events, from webinars to industry conferences, including content creation, promotion and logistics support
Support Market Research, Sales Initiatives and Client Activities
Build and Nurture Relationship
Get valuable experience with performance tracking by analysing engagement data from our website, CRM, and ads
Learn how to measure success and find ways to improve, using tools like HubSpot Reporting and Google Analytics.

Where you’ll work

3C CLIFFORD COURT

COOPER WAY

CARLISLE

CA3 0JG

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

BALTIC TRAINING SERVICES LIMITED

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

As a Multi-Channel Marketer apprentice, you will work under the guidance of your marketing team to support the planning, creation and evaluation of marketing campaigns across various digital channels and social media platforms.

Your role will primarily consist of creating online and offline marketing strategies, targeted campaigns, and written and visual content designed to support customers down the marketing funnel, increase brand authority, and drive revenue.

Throughout your time as a Multi-Channel Marketer apprentice, you will develop critical skills in content creation, search engine optimisation, social media management, and web design, and learn to utilise the industry’s most used analytical tool – Google Analytics 4.

Requirements

Essential qualifications

GCSE in:

English (grade 4)
Maths (grade 5)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
Organisation skills
Creative
Initiative

About this company

Today, BPD Zenith is a leading IBM Maximo Enterprise Asset Management partner for asset intensive organizations worldwide. As one of the few Maximo partners providing Enterprise Asset Management (EAM) and Asset Performance Management (APM) expertise across North America, Europe and Asia Pacific, we combine a local presence with global expertise to deliver tailored asset management solutions and trusted partnerships wherever you are on your maintenance journey. Our leading MaxiCloud platform brings together best of breed solutions to future proof your modern business.

Company benefits

-Flexi time available -Hybrid working available

After this apprenticeship

This apprenticeship provides the skills, qualification and experience you need to immerse yourself within an exciting, fast-moving industry and become an effective Digital Marketer.

Ask a question

The contact for this apprenticeship is:

BALTIC TRAINING SERVICES LIMITED

Katie Allan

katie.allan@balticapprenticeships.com

The reference code for this apprenticeship is VAC1000287452.

Apply now

Closes in 16 days (Tuesday 10 December)

When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.

After signing in, you’ll apply for this apprenticeship on the company's website.

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