Digital Marketing Apprentice

Summary

Leisure Electronics are seeking a motivated Digital Marketing Apprentice who is eager to learn and grow in a fast-paced environment. You will play a crucial role in supporting their marketing team by creating compelling digital and physical assets, optimising their online presence, and driving successful ad campaigns.

Annual wage: £12,480 a year
Minimum wage rates (opens in new tab)
Training course: Multi-channel marketer (level 3)
Hours: Monday to Friday, 9am - 5pm
37 hours a week
Possible start date: Tuesday 3 December
Duration: 1 year 11 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

Creating digital and physical assets for a range of platforms
Creating content for a range of social media and online platforms (using the Adobe Creative Cloud suite)
Optimise SEO on online sites
Monitor and analyse digital paid ad campaigns
Communicate effectively with other departments, as well as within the marketing department, to achieve goals and progress tasks efficiently.

Where you’ll work

UNIT 3

MALMO PARK

MALMO ROAD

HULL

HU7 0YF

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

HULL BUSINESS TRAINING CENTRE LIMITED

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Advanced Level Apprenticeship in Multi-Channel Marketing consisting of:

Level 3 Diploma in Multi-Channel Marketing
Level 2 Functional Skill in Maths (if applicable)
Level 2 Functional Skill in English (if applicable)

You will be required to attend a half-day session with HBTC where you will work towards any functional skills (where needed) that you have to take. Additional off the job training will also be required as part of the Apprenticeship There will also be an end point assessment.

Requirements

Essential qualifications

GCSE in:

English (grade 4)
maths (grade 4)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Customer care skills
Problem solving skills
Presentation skills
Administrative skills
Analytical skills
Logical
Team working
Creative
Initiative

About this company

Leisure Electronics are an innovative company with a diverse range of products and services, catering to both B2B and B2C audiences. Since launching their online Bingo & Casino site 18 months ago, they have been on a growth trajectory and are looking for a dynamic individual to join their marketing team!

After this apprenticeship

After the Apprenticeship, there may be an opportunity for you to advance in the workplace or go on to higher education.

Ask a question

The contact for this apprenticeship is:

HULL BUSINESS TRAINING CENTRE LIMITED

Mya Buckingham

mya@hullbusiness.co.uk

The reference code for this apprenticeship is VAC1000287356.

Apply now

Closes in 11 days (Monday 2 December at 11:59pm)

When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.

Cookies on Find an apprenticeship

Contents