Digital and Social Marketing apprentice

STEVEN EAGELL LIMITED

Milton Keynes, MK5 8PA

Closes in 28 days (Friday 29 November at 11:59pm)

Posted on 29 October 2024

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Summary

FANTASTIC POSITION! Steven Eagell Group are seeking an enthusiastic and creative Marketing apprentice! You’ll learn all aspects of digital marketing, and you’ll learn the fast-paced Automotive industry. APPLY NOW to kick-start your career!

Annual wage
£17,000 a year

Minimum wage rates (opens in new tab)

Training course
Multi-channel marketer (level 3)
Hours
Monday - Friday, 8.30am - 5.30pm. 1 hour lunch break.

40 hours a week

Possible start date

Sunday 1 December

Duration

1 year 6 months

Positions available

1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

We have a fantastic opportunity for the right individual to develop a career within an industry with one of the highest global marketing spends and at a company representing the world’s largest automotive brand.

The Steven Eagell Group is an award-winning employer and Europe’s largest Toyota and Lexus retailer, with 43 locations across the South East, East of England and West Midlands. Our foremost objective is to offer complete satisfaction to every one of our valued customers.

We are now offering an exciting opportunity to join the team, as a Digital & Social Marketing Apprentice, based at our Milton Keynes Head Office. We will provide excellent training and genuine career progression opportunities in return.

Role:

  • Assist the Marketing team with the planning and implementation of digital and social media activity.
  • Support with the management of all Steven Eagell Toyota and Lexus social platforms.
  • Work with the team to plan and implement weekly social posts.
  • Support Marketing Manager in the development of a social media programme, including requesting stories from sales and aftersales colleagues in branch.
  • Provide assistance with all paid social advertising:

- META (Facebook & Instagram)

- LinkedIn

- TikTok

- Pinterest

- X (Twitter)

  • Support Digital team with responses to all online reviews.
    Assistance with creation of video content
    Undertake any other duties required by the role.

Duties & Responsibilities:

  • Work with a full marketing team to define plans for all digital and social media marketing activity for each quarter.
  • Work closely with Marketing Manager and external agencies to define strategy for all social media activity.
  • Support in the management of all Steven Eagell social pages.
  • Work with Marketing Manager to implement all paid social advertising, including liaising with external agencies as appropriate.
  • Work with Marketing Manager to plan and implement response to all posts and reviews, in appropriate manner.
  • Work with Marketing Manager to provide reports on results of all social and activity and make recommendations for improvement.
  • Support in completion of quarterly marketing plans and submission of marketing evidence, as per manufacturer requirements.
  • Organisation of Marketing team email inbox
  • Organisation of all Point of Sale orders for Steven Eagell Group
  • Complete marketing activity as directed by the Marketing Manager.

Full training will be given in order to complete the above duties to the best of your ability. You’ll receive ongoing support and guidance with your apprenticeship studies.

Where you’ll work

Power House

Harrison Close, Knowlhill

Milton Keynes

MK5 8PA

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

BOOM TRAINING LIMITED

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

    • Your training plan

    Level 3 Multi-channel Marketing Standard, which includes:

    • Study modules covering Skills, Knowledge, and Behaviours in Finance
    • You'll have a personal assessor to guide you through your training
    • You will attend 1:1 sessions with your assessor every 2/3 weeks
    • Occasional group classes with other learners
    • Functional Skills English and Maths if required
    • End Point Assessment (online)
    • You'll study all aspects of Marketing including SEO, Strategy, Data Analytics, AI, PPC, Social Media, Campaigns and much more!

    www.boomtrainingltd.co.uk/courses

    Requirements

    Desirable qualifications

    GCSE in:

    • English (grade 4/C or above)
    • Maths (grade 4/C or above)

    Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

    Skills

    • Communication skills
    • IT skills
    • Organisation skills
    • Team working
    • Punctual
    • Reliable

    Other requirements

    Driving would be advantageous due to the location of the office.

    About this company

    Working at Steven Eagell Group is not just a job; it’s a rewarding and dynamic experience within an award-winning automotive business that spans an impressive network of 43 sites. As well as being renowned for our commitment to excellence and fostering an environment that encourages personal and professional growth, customer service is at the core of our business. We empower our employees to deliver outstanding service, equipping them with the tools, training and opportunities required to excel. As an inclusive employer, we embrace diversity and we work hard to cultivate an environment where everyone feels valued and respected. We believe that a diverse team brings a wealth of perspectives, ideas and creativity, which ultimately drives productivity and contributes to our collective success. We are extremely proud that our commitment to excellence has earned us numerous awards, including recently winning the Diversity and Inclusivity accolade at the Car Dealer Used Car Awards. This award demonstrates the fact that inclusivity is a vital part of our strategy to ensure that our workforce is representative of the diverse communities we serve. As an employee at Steven Eagell Group, you become an integral part of a collaborative team, where innovation and dedication are celebrated and rewarded. As well as providing ample opportunities for career advancement and training to support continuous learning, we offer competitive compensation packages and comprehensive benefits. If you are looking for a fulfilling career with a dynamic and award-winning automotive business, Steven Eagell Group has a place for you.

    http://www.steveneagell.co.uk (opens in new tab)

    After this apprenticeship

    • Potentially a full-time position available at the end of the apprenticeship, it all depends on the business position at the time.
    • Salary would increase.

    Ask a question

    The contact for this apprenticeship is:

    BOOM TRAINING LIMITED

    Amy Gould

    amy@boomtrainingltd.co.uk

    02380004210

    The reference code for this apprenticeship is VAC1000284697.

    Apply now

    Closes in 28 days (Friday 29 November at 11:59pm)

    When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.