Multi-Channel Marketing Apprentice

Summary

Kick-start your career in marketing with a hands-on apprenticeship where no two days are the same! You'll gain real-world experience working with a dynamic team to support brand growth and customer engagement. Perfect for a creative, motivated individual with a passion for all things marketing.

Wage

£15,704 a year

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Training course

Multi-channel marketer (level 3)

Hours

Monday - Friday, 9.00am - 5:30pm

40 hours a week

Start date

Sunday 18 May 2025

Duration

1 year 4 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you’ll do at work

Work within the organisations strategic annual marketing plan as defined by the Senior Management Team
Contribute to the marketing plan, delivery or evaluation of strategic marketing activity through the creation of written planning and evaluation documents and presentations, e.g., marketing campaign, market and customer intelligence research, communicate and present to stakeholders, agencies and internal teams
Use appropriate primary and/or secondary research methods including survey tools, key word research tools and desktop research to gather marketing insight or evaluation
Use research data to inform marketing decisions, targeting, planning, delivery, execution, and evaluation
Source, create and edit content in collaboration with colleagues for appropriate marketing channels, such as website, email, social media, sales materials, affiliate marketing or event displays, ensuring that brand guidelines are met in order to achieve marketing objectives
Support and manage the cataloguing of offline and digital marketing materials and assets in line with marketing regulations and legislation including sustainability of hard copy and digital campaigns, e.g., storage and organisation of marketing materials, administering creative asset management systems, recycling/circular economy/energy consumption
Publish, monitor and respond to editorial, creative or video content via website, social media/video sharing platforms, offline platforms
Support the administration of marketing activities, e.g., organise a webinar or online/offline event; run an email campaign, run a pay per click (PPC) campaign, support press, advertising and PR activity, and partner marketing activity
Use the organisation's customer relationship management system (inhouse or externally sourced) to maintain accurate customer data and relationships are managed in the pursuit of marketing goals
Identify and use relevant/emerging trends, solutions and technologies to implement effective marketing activities
Contribute to the monitoring of marketing expenditure and activities to a specified budget and plan in line with company processes
Monitor, optimise, analyse and evaluate marketing campaigns and channels in order to deliver on marketing objectives for the organisation and/or clients, measuring marketing delivery effectiveness
Provide customer support with the support team as and when necessary to ensure all enquiries are dealt with in an appropriate timescale (Less than 30% of overall time)

Where you’ll work

Acclaim Driving Academy (Northern Ireland) Ltd, 15-17 Leicester Road
Leicester
LE19 2HL

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

College or training organisation

LEARNING FOR FUTURES LTD

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Multi-channel Marketer Level 3 Apprenticeship Standard:

All training will be delivered online by Wise Origin, offering flexible, expert led instruction with interactive sessions and digital resources
This ensures apprentices can develop their skills while balancing work commitments
Wise Origin is a national training provider which was established in 2006. We deliver further education and provide employment opportunities through our Apprenticeship Programmes and other funded provisions
We specialise in Digital, IT & Data Apprenticeships and our aim is to help businesses and individuals make wise decisions for better futures
Throughout the program, you will receive dedicated support from your tutor to ensure your success
Upon completing your apprenticeship, you will be awarded the Level 3 Multi-Channel Marketer Apprenticeship Standard

Requirements

Desirable qualifications

GCSE or equivalent in:

Maths & English (grade 4-9)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

IT skills
Attention to detail
Patience
Communication skills

Other requirements

We foster a collaborative and professional working environment where teamwork, mutual respect, and a shared commitment to excellence are core values. The successful candidate must be able to integrate seamlessly into a close-knit team and demonstrate a consistent willingness to support colleagues and contribute positively to the team dynamic.

About this company

Learning for Futures Ltd (trading as Wise Origin) is a national training provider, proudly rated Ofsted Grade 2. Since 2006, we have specialised in delivering high-quality apprenticeship training across diverse sectors, with a strong focus on IT and Digital. Our mission is to provide nationally recognised apprenticeship programs that drive positive outcomes and qualifications. We are committed to maintaining exceptional standards of training and fostering an inclusive learning environment that empowers individuals and supports employer success.

After this apprenticeship

Ongoing career development and progression opportunities upon successful completion of the apprenticeship

Ask a question

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