Marketing Executive Apprentice

Summary

The Marketing Executive will play a key role in supporting the marketing team across a variety of digital and traditional marketing disciplines.

Wage

£24,000 a year

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£24k-27k

Training course

Marketing executive (level 4)

Hours

Monday to Friday, 9.00am to 5.00pm.

37 hours 30 minutes a week

Start date

Tuesday 6 May 2025

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you’ll do at work

The Marketing Executive will play a key role in supporting the marketing team across a variety of digital and traditional marketing disciplines. Working closely with experienced marketing colleagues, the job holder will gain practical experience across the whole marketing mix from event coordination and campaign execution to digital marketing, social media and market research. They will contribute to the growth of the organisation's audience and brand visibility, building a solid foundation for a successful marketing career.

This role is ideal for an enthusiastic person who is eager to develop their career in marketing while making a meaningful impact on the lives of people on the lowest incomes in the UK.

Main accountabilities

Events and webinars: Assist the Growth Marketing Manager in planning and executing events and webinars, helping with logistics, lead generation and post event analysis
Media and campaigns: Assist the Marketing Campaigns and
Engagement Manager to coordinate media outreach, maintain media contact lists and support the execution of tiered marketing awareness campaigns
Digital marketing: Assist the Digital Marketing Manager to make website updates, support sales campaigns, execute email marketing activity and track digital campaign performance
Social media: Assist the Growth Marketing Manager in creating and posting content for social media. Help to plan, schedule and monitor social media performance and help optimise content to increase reach and engagement
Market research and reporting: Conduct market research to inform marketing strategies, analyse campaign performance and report insights to the marketing team

Other duties

Support in creating marketing materials such as presentations, brochures and digital assets
Stay informed about industry trends and competitors to contribute fresh ideas to marketing campaigns
Collaborate with colleagues to ensure consistent brand messaging across all marketing activities
Other marketing activities

Where you’ll work

POLICY IN PRACTICE
1 HORSE GUARDS AVENUE
LONDON
GREATER LONDON
SW1A 2HU

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

College or training organisation

JUST IT TRAINING LIMITED

Your training course

Marketing executive (level 4)

Equal to higher national certificate (HNC)

Course contents

Coordinate and maintain key marketing channels (both digital and offline)
Plan and deliver tactical campaigns against SMART (Specific, Measurable, Achievable, Realistic, Time-bound) objectives
Manage the production and distribution of marketing materials, e.g. digital, print and video content as appropriate
Produce a wide range of creative and effective communications, including ability to write and proofread clear and innovative copy, project briefs, and give confident presentations
Able to engage and collaborate with a wide range of clients/stakeholders, across departments internally and with clients/suppliers externally to support marketing outcomes as required
Use good project and time management to deliver projects/tasks/events as appropriate, effectively. Including the ability to divide time effectively between reporting, planning and delivery
Coordinate several marketing campaigns/projects/events to agreed deadlines
Effectively liaise with, and manage, internal and external stakeholders including suppliers to deliver required outcomes
Monitor project budgets within their scope of work using appropriate systems and controls
Evaluate the effectiveness of marketing campaigns by choosing the appropriate digital and offline data sources
Assimilate and analyse data and information from a range of sources to support marketing activities
Evaluate data and research findings to derive insights to support improvements to future campaigns
Effectively use appropriate business systems and software to deliver marketing outcomes efficiently, for example to analyse data, produce reports and deliver copy
Use appropriate technologies to deliver marketing outcomes e.g. digital/web analytics, social media, CRM

Your training plan

Marketing Executive Level 4 apprenticeship standard.

You will receive full training and support from the Just IT apprenticeship team to increase your skills. Your training will include gaining internationally recognised level 4 qualification.

Requirements

Essential qualifications

GCSE in:

English (grade 4/C and above)
Math (grade 4/C and above)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Customer care skills
Problem solving skills
Presentation skills
Administrative skills
Number skills
Analytical skills
Logical
Team working
Creative

About this company

Policy in Practice is a social policy software and analytics company working with councils, government, housing providers and community organisations. We are a team of policy experts who combine cutting-edge tech, insightful data and expert analysis. We help organisations analyse the impact of policy, identify and engage the people impacted, and track the effectiveness of interventions.

https://policyinpractice.co.uk/ (opens in new tab)

After this apprenticeship

Potential permanent role after completion of the apprenticeship for the right candidate.

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