Digital Marketing Apprentice

Summary

We are offering the exciting opportunity for a Digital Marketing Apprentice Assistant to join our team to cope with current demand and help the company grow and develop. The role is part of a team expansion in our Franchise department especially.

Wage

£15,704 for your first year, then could increase depending on your age

National Minimum Wage rate for apprentices

Check minimum wage rates (opens in new tab)

Training course

Multi-channel marketer (level 3)

Hours

Monday to Friday with the occasional weekend, 08:30 - 5:30 with a 1 hour lunch break each day.

40 hours a week

Start date

Monday 28 April 2025

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you’ll do at work

Day-to-day role responsibilities (to include but are not limited to):

Maintain Core Values – Customer Led, Quality, One Team, Ownership, Innovation, Fun
Build and maintain strong, long-lasting, trusting customer relationships
Support in the strategic development of campaogns/projects/strategies for the clients
Respect management and other team members at all times
Attending events
Assist the account management team with reports
Any other reasonable duties as requested by the company
Organising marketing materials
Assist with writing and implementing marketing strategies
Making changes to the client’s website
Graphic design
Social media posts
Project and onboarding meetings
Reviewing Google Analytics

Where you’ll work

CROSSWAYS CORNER
MAIN ROAD
FRATING
COLCHESTER
CO7 7DJ

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

College or training organisation

COLCHESTER INSTITUTE

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

The apprentice will be working towards the Multi-Channel Marketer Level 3 Apprenticeship Standard.
All delivered within the workplace via online training and at Colchester Institute Campus every other week.

Requirements

Essential qualifications

GCSE in:

maths and English (grade A*-C/9-4)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Attention to detail
Team working
Creative
Initiative

Other requirements

Occasional work events either nationally or internationally

About this company

The Local Marketing Team (TLMT) is a specialist integrated marketing agency based in the UK. We value honesty, integrity, and teamwork, working together to deliver the best possible results for our clients. Our work environment is fun and relaxed, with a strong collaborative culture where every team member plays a key role in our success.

http://www.tlmt.co.uk (opens in new tab)

Company benefits

Pension Scheme, Birthday Off, Unlimited Holiday. Typical working hours are 8:30 - 5:30, but we do offer flexi hours with notice, must be in building between 10-4.

After this apprenticeship

Future career prospects could include:

Marketing Manager
Senior Marketing Manager
Head of Marketing
Other roles they could navigate to if they prefer: SEO Executive, PPC Executive, Strategist

Ask a question

The contact for this apprenticeship is:

COLCHESTER INSTITUTE

Colchester Institute - Apprenticeships Team

ci.apprenticeships@colchester.ac.uk

01206712043

The reference code for this apprenticeship is VAC1000311769.

Apply now

Closes in 13 days (Friday 18 April 2025)

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