Marketing & Admissions Assistant Apprenticeship

Summary

This is an exciting opportunity to join East Norfolk Multi Academy Trust. The successful candidate will provide support to the Admissions, Marketing & Engagement Team. The role requires creativity, strong communication skills, attention to detail, and an ability to work both independently and as part of a team.

Wage

£23,807 a year

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Salary ranges from £23,807 - £24,575.00

Training course

Digital marketer (integrated degree) (level 6)

Hours

Monday - Thursday, 8.30am - 4.30pm and Friday, 8.30am - 4.00pm

37 hours a week

Start date

Friday 1 August 2025

Duration

4 years

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you’ll do at work

Working under the guidance of the Admissions, Marketing & Engagement Manager:

Support key events including Open Days, Information Evenings, Taster Day, New Parents Evenings, Extend, HE Evenings, events in local high schools and supporting with bespoke tours/visits
Design and produce creative and inspiring marketing materials and support with other marketing/admissions administration including updating the prospectus, leaflets, photo boards and display materials around the college campus
Ensure materials are visually appealing, professional, and reflect the College’s branding and values
Assist with digital media content creation and multimedia campaigns including filming, editing and creating content for TikTok, Instagram, X, LinkedIn, College website and other marketing and engagement platforms
Attend College and school events and be responsible for responding to student and parent enquires at such events
Creating and updating for the East Norfolk website for news and other amendments such as for entry requirements and course changes
Conduct surveys and analyse data on prospective students' needs, trends, and preferences and monitor the effectiveness of marketing campaigns and make recommendations for improvements
Assisting with media relations and coverage including the use of X, Facebook, Instagram and other social networking tools
Collect testimonials and stories from current students and alumni to feature in marketing materials and help maintain positive relationships through outreach and engagement initiatives
Supporting the delivery of the activity camps that take place during school holidays throughout the year
Any other reasonable duties within own scope of competence and knowledge as directed by the line manager or Principal

Where you’ll work

East Norfolk Sixth Form College Church Lane
Gorleston
Great Yarmouth
Norfolk
NR31 7BQ

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

College or training organisation

ANGLIA RUSKIN UNIVERSITY HIGHER EDUCATION CORPORATION

Your training course

Digital marketer (integrated degree) (level 6)

Equal to degree

Course contents

Develop and critically apply the concepts, principles and theories of marketing relevant to the interdisciplinary topics of digital marketing
Apply the 4 marketing principles (product, price, place, promotion) and considerations of the business / marketing campaign.
Write and create content for the different audiences, online channels and create clear “Call to Actions” and user journey’s
Demonstrate how to promote and apply content marketing effectively through the appropriate media channels, relationship management systems and communication platforms to ensure brand and cultural awareness are maintained throughout marketing strategies.
Select a variety of appropriate research methodologies, platforms and technologies to synthesise information and apply to the organisation’s digital marketing strategies, drivers and customer behaviours
Manage, plan, specify, lead and report on digital marketing projects.
Manage and optimise key channels and content within a digital marketing plan.
Manage interfaces and the supply network of the organisation and customer by applying the appropriate E-commerce strategies and models available and whenever appropriate taking global engagements into account.
Apply a marketing mix / digital marketing mix to meet customer expectations.
Accurately observe, record and draw conclusions from all types statistical analysis of campaign performance, recognising inherent uncertainties and limitations with financial and budgetary requirements to demonstrate Return on Investment (ROI).
Engage communities through Email Marketing and Social Media to stimulate and encourage communication through positive discussion and engagement.
Apply the appropriate tools for a data-led approach to analyse marketing information and platforms, data and social media and recognise what is actually important for insights and optimisation to provide solutions for marketing decisions
Contribute to business, planning and marketing strategies to recognise and respond quickly to opportunities and customer requirements whilst embracing change.
Identify, recognise and understand internal and external business intelligence and factors that may impact future operations.
Interpret, communicate and brief internal or external stakeholders on digital business requirements.

Your training plan

BSc (Hons) Digital Marketing
Delivered via a mixture of online learning and 6 face-to-face workshops on either of ARU's Cambridge, Chelmsford, London or Peterborough campuses

Requirements

Essential qualifications

GCSE in:

Maths and English (grade C/4)

Desirable qualifications

A Level in:

Any (grade 96 UCAS Points (CCC))

BTEC in:

Any (grade 96 UCAS Points (MMM))

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Team working
Initiative

Other requirements

The start date can be reliant on the successful person’s notice period/availability There will also be some flexibility required in the evenings to fulfil the duties of the role.

About this company

East Norfolk is a vibrant and successful sixth form, the largest A Level provider in Norfolk and the college of choice for 1800 students. EN offers an unrivalled curriculum with over 90 A level and BTEC subjects at Level 3 and Level 2 and 14 T Level options. The curriculum is constantly evolving, and with some of the best teachers around supporting their learning, students can be assured of success. Based in the very heart of Gorleston, the College campus is just a few minutes walk from the bustling high street and the fantastic sandy beach. Our students travel from all over Norfolk and North Suffolk - from North Walsham to Southwold. They are attracted to EN because of our outstanding reputation for success, which has been built up over 43 years. The College currently has a 99.2% A level pass rate.

https://www.eastnorfolk.ac.uk/ (opens in new tab)

After this apprenticeship

Continued permanent contract upon successful completion of the apprenticeship

Ask a question

The contact for this apprenticeship is:

ANGLIA RUSKIN UNIVERSITY HIGHER EDUCATION CORPORATION

recruitment@eastnorfolk.ac.uk

The reference code for this apprenticeship is VAC1000307558.

Apply now

Closes on Wednesday 30 April 2025

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Company’s application instructions

Please apply on the organisation website that is linked.

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