Multi- Channel Marketing apprenticeship

THE SPECTACLE FACTORY LTD

PRESTON, PR5 6BB

Closes in 19 days (Friday 14 March)

Posted on 14 February 2025


Summary

We're looking for a passionate and creative Multi-Channel Marketing Apprentice to join our dynamic team and support our Marketing Executive in driving our digital marketing efforts. From social media campaigns to content creation, you'll play an essential role in developing and executing marketing strategies.

Training course
Multi-channel marketer (level 3)
Hours
Monday - Friday 9am - 5pm

37 hours a week

Possible start date

Monday 14 April

Duration

1 year 4 months

Positions available

1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

  • Assist in the creation of creative content for our social media platforms (photography and videography)
  • Research industry trends and source information for the blog, news articles, social media and newsletters
  • Have an interest in data and developing an understanding of Google Analytics and social media insights
  • Use graphic design tools such as Canva to help create things such as brochures and flyers
  • Help to keep marketing materials and imagery organised
  • Assist with website maintenance and administration
  • PPC Ads & SEO

Where you’ll work

UNIT A DEWHURST ROW

BAMBER BRIDGE

PRESTON

PR5 6BB

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

NOWSKILLS LIMITED

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Multi-Channel Marketer Level 3.

Requirements

Essential qualifications

GCSE in:

  • English (grade 4)
  • Maths (grade 4)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

  • Communication skills
  • Attention to detail
  • Creative
  • Initiative
  • Good written English
  • Ability to multi-task
  • Graphic design

About this company

Choosing glasses is hard, right? Not anymore! Our range of eyewear is unlike anything you’ve seen before, and our team are dedicated to helping you find your perfect pair of glasses, sunglasses, or sports glasses.

https://www.thespectaclefactory.com/ (opens in new tab)

After this apprenticeship

Upon successful completion, the candidate may be offered a full-time role within the Marketing Team.

Ask a question

The contact for this apprenticeship is:

NOWSKILLS LIMITED

NOWSKILLS LIMITED

The reference code for this apprenticeship is VAC1000303930.

Apply now

Closes in 19 days (Friday 14 March)

When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.

After signing in, you’ll apply for this apprenticeship on the company's website.