Marketing Apprentice

Summary

We are seeking a Marketing Apprentice to support the marketing and sales functions by delivering communications campaigns, creating and managing social media accounts, supporting the growth in our digital marketing effort and getting hands on with our traditional marketing.

Wage: £19,500 a year
Minimum wage rates (opens in new tab)
Training course: Multi-channel marketer (level 3)
Hours: Monday - Friday 8:30 - 4:30.
37 hours 30 minutes a week
Possible start date: Monday 17 March
Duration: 1 year 6 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

Manage and update the company's social media platforms and website content
Create engaging and compelling content for various marketing channels, including email, social media and print
Ensure communications are in line with the company brand guidelines, values and ambition, with a focus on providing real value to our customer
Collaborate with the sales team to develop promotional materials and support sales initiatives
Monitor and report on the effectiveness of marketing activity
Coordinate events, trade shows, and other promotional activities
Utilise the HubSpot CRM platform to implement digital campaigns as well as ensuring marketing data is maintained and enhanced
Create and support delivery of internal employee communications

Where you’ll work

Oak Drive

Lionheart Enterprise Park

Alnwick

Northumberland

NE66 2EU

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

ZENITH PEOPLE LIMITED

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Your apprenticeship training will be a fully work-based learning programme across 18 months, method to be confirmed. Upon completion of your apprenticeship, you will achieve a level 3 qualification as a Multi-channel Marketer

Requirements

Essential qualifications

GCSE or equivalent in:

Maths (grade 4)
English (grade 4)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Analytical skills
Attention to detail
Communication skills
Creative
IT skills
Organisation skills
Presentation skills
Team working

About this company

Based in the UK, we operate from two principle locations and maintain strong links with our local communities. Cradley Heath, in the West Midlands ? the home of UK chain making ? is where it all began. In 1892, we started manufacturing chain products for the agricultural and marine sectors and have emerged to become a global leader in the manufacture of chain harrows. Alnwick, Northumberland, is where we established our lifting division in 1989. From Alnwick, we manufacture and distribute our internationally specified chain sling systems and manual hoisting range. We have expanded several times during the last two decades to meet demand for our internationally recognised HA and WH brands.

After this apprenticeship

Potential full time opportunity at the end of their apprenticeship. Ideally the candidate will then progress within the organisation

Ask a question

The contact for this apprenticeship is: