Digital Marketing Degree Apprentice

Summary

Are you passionate about social media and ready to make an impact in a fast-paced, purpose-driven environment? We are looking for a dynamic individual to join our growing team.

Wage: £23,500 a year
Minimum wage rates (opens in new tab)
Training course: Digital marketer (integrated degree) (level 6)
Hours: Mon-Fri, shifts to be confirmed
37 hours 30 minutes a week
Possible start date: Monday 10 March
Duration: 3 years 6 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

You will:

Actively engage with our audience across a variety of platforms.
Ensure every interaction reflects our values of compassion, empowerment, and growth especially within the domestic abuse sector.
Manage referrals to the sales team.
Track & report engagement trends to identify key opportunities for improvement & growth.
Stay up to date with social media trends, platform updates, and audience insights to continually enhance engagement strategies.
Bring fresh ideas for written & video content and engagement strategies.

This role offers:

The chance to work with a large, engaged social media audience of over 500,000.
Opportunities for growth in social media marketing, analytics, and insights.
The ability to contribute to a meaningful mission, empowering individuals, schools, and workplaces to prioritise mental health.
A supportive, collaborative team environment where your ideas are valued and encouraged.
The Mental Wellbeing Company is more than just a workplace, it’s a movement dedicated to improving mental health and wellbeing globally. By joining our team, you’ll have the chance to work with a highly engaged audience of over 500,000 followers.
Be part of a supportive, collaborative environment that values your ideas and contributions.
Develop your skills in social media marketing, analytics, and video content creation.

We are seeking someone with a genuine passion for social media and an understanding of how to communicate effectively across different platforms in a sensitive way.

Exceptional written communication skills with the ability to adapt tone and style to reflect brand values.
Strong understanding of social media platforms (Instagram, Facebook, TikTok, LinkedIn, YouTube) and how to engage effectively on each.
Ability to manage high volumes of engagement in a fast-paced environment while maintaining professionalism.
Proactive and organised, with strong time-management skills to handle multiple tasks simultaneously.
Analytical skills to track, interpret, and report on engagement trends for strategy improvement.
Emotional intelligence and sensitivity to respond compassionately to followers, particularly in trauma-related topics.
Basic knowledge of social media algorithms and how engagement impacts visibility and growth.
Problem-solving mindset, with a willingness to learn and adapt to new challenges.
Interest or experience in video content creation and an eagerness to develop this skill further.
Previous experience in social media management, community engagement, or customer service (preferred but not essential).

Where you’ll work

West Tithe, Pury Hill Business Park, Nr Alderton, Towcester, Northants

Alderton

NN12 7LS

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

THE DEVELOPMENT MANAGER LTD

Your training course

Digital marketer (integrated degree) (level 6)

Equal to degree

Course contents

Develop and critically apply the concepts, principles and theories of marketing relevant to the interdisciplinary topics of digital marketing
Apply the 4 marketing principles (product, price, place, promotion) and considerations of the business / marketing campaign.
Write and create content for the different audiences, online channels and create clear “Call to Actions” and user journey’s
Demonstrate how to promote and apply content marketing effectively through the appropriate media channels, relationship management systems and communication platforms to ensure brand and cultural awareness are maintained throughout marketing strategies.
Select a variety of appropriate research methodologies, platforms and technologies to synthesise information and apply to the organisation’s digital marketing strategies, drivers and customer behaviours
Manage, plan, specify, lead and report on digital marketing projects.
Manage and optimise key channels and content within a digital marketing plan.
Manage interfaces and the supply network of the organisation and customer by applying the appropriate E-commerce strategies and models available and whenever appropriate taking global engagements into account.
Apply a marketing mix / digital marketing mix to meet customer expectations.
Accurately observe, record and draw conclusions from all types statistical analysis of campaign performance, recognising inherent uncertainties and limitations with financial and budgetary requirements to demonstrate Return on Investment (ROI).
Engage communities through Email Marketing and Social Media to stimulate and encourage communication through positive discussion and engagement.
Apply the appropriate tools for a data-led approach to analyse marketing information and platforms, data and social media and recognise what is actually important for insights and optimisation to provide solutions for marketing decisions
Contribute to business, planning and marketing strategies to recognise and respond quickly to opportunities and customer requirements whilst embracing change.
Identify, recognise and understand internal and external business intelligence and factors that may impact future operations.
Interpret, communicate and brief internal or external stakeholders on digital business requirements.

Your training plan

Level 6 Digital Marketer (Integrated Degree). The successful candidate will undertake a 42 month, nationally recognised Degree Apprenticeship. This is a work-based learning programme which will require commitment to block weeks in an online training room once every quarter working towards the qualification along with weekly off the job training and monthly coaching sessions. You will be required to demonstrate through the standard that you meet all competencies and behaviours, which will lead to the achievement of the degree apprenticeship. You will have a designated mentor in the workplace to support your learning and at the end of programme will be assessed via an external assessment body. This is a Level 6 Degree Apprenticeship.

Requirements

Essential qualifications

GCSE or equivalent in:

English (grade 4)
Maths (grade 4)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
Creative
Initiative
Organisation skills
Analytical skills

Other requirements

Please note, the role will involve sensitive content around trauma and domestic abuse. Benefits: Free parking, free gym membership, career development opportunities

About this company

The Mental Wellbeing Company is a trailblazing organisation committed to transforming mental health and wellbeing with innovative, next-generation solutions. As the fastest-growing franchise in the UK, the company empowers individuals, schools, and workplaces to foster resilience, improve mental health, and create supportive environments where everyone can thrive. With a global reach and a highly engaged social media following of over 500,000, The Mental Wellbeing Company uses the power of digital marketing to amplify its mission and impact. The company is proud to offer the world’s only Trauma Informed Coaching & Leadership Level 7 qualification, equipping professionals with unparalleled expertise to lead meaningful change in their communities. At the core of the company’s mission is a passion for empowering people to break cycles of trauma and improve lives on a transformational scale.

After this apprenticeship

This role offers an exciting pathway for career progression, with the opportunity to grow into a permanent full-time management position within the business. For the right candidate, this role can evolve into a leadership position, playing a key part in shaping the company’s future success.

Ask a question

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