PR Assistant Apprentice

PIC PUBLIC RELATIONS LTD

GLOUCESTERSHIRE, GL20 7AU

Closes in 16 days (Friday 28 February at 11:59pm)

Posted on 24 January 2025


Summary

Keen to break into the world of PR? Then you could be the right person for a PR assistant role here at Pic PR. This is an entry level role, so we’ll take a look at any go-getter with plenty of vim and vigour. Having a good understanding of agency life would certainly be useful as well as a good understanding of modern digital comms.

Wage
£12,480 a year

Minimum wage rates (opens in new tab)

After a year, you will have a salary increase. Upon completion of the apprenticeship, you will also be put onto a career progression map, which will include salary increases.

Training course
Public relations and communications assistant (level 4)
Hours
Monday to Friday with a flexible shift pattern. We're in the office on a Monday, Tuesday & Wednesday. And then you have the option to work from home on a Thursday & Friday.

37 hours 30 minutes a week

Possible start date

Monday 31 March

Duration

1 year 2 months

Positions available

2

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

  • Working with the PR bod, in your pod, to assist with press, social and copy activities.
  • Saving and sharing media coverage.
  • Ensuring Monday.com is up to date and chasing relevant bods.
    Help with creating / updating media lists.
  • Working on client call notes – and inputting tasks into Monday.com.
  • Working on video agendas. Attending video shoots.
  • Gathering data for monthly reports.
  • Liaising with clients. Essentially, keeping them sweet.
  • Supporting the team in the creation and implementation of campaigns. You’ll be part of the planning stage – including creative input.

Where you’ll work

ASHTON ROAD

BECKFORD

CHELTENHAM

GLOUCESTERSHIRE

GL20 7AU

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

APPRENTIFY LIMITED

Your training course

Public relations and communications assistant (level 4)

Equal to higher national certificate (HNC)

Course contents
  • Use IT systems and software to support campaigns.
  • Build stakeholder relationships including developing contacts within the media and presenting to them in both formal and informal settings.
  • Support campaigns by undertaking tasks such as desk research, event co-ordination, and database management to ensure compliance with agreed service or performance levels.
  • Produce written content such as news releases, articles, social media content, bulletins, and blogs, that is accessible to meet the needs of different audiences and channels.
  • Able to adapt communication styles as appropriate to the audience.
  • Support the production of non-written content such as film production management, producing short user generated style content, live video streaming, social image creation, and infographic production.
  • Distribute content using social media channels.
  • Use qualitative and quantitative research to analyse and evaluate public relations and communications activities and present findings to project stakeholders.
  • Analyse and interpret complex subjects through different communication channels and identify areas for improvement.
  • Input to and review communications programmes and plans with a focus on environmental, social and governance (ESG) principles.
  • Undertake risk assessment and provide information to support stakeholder planning and strategy.
  • Plan and deliver engagement activities for stakeholders, such as curating the content, supporting events, and collating feedback.
  • Proofread and edit communications materials such as news releases, graphics and video, and social media content.
  • Support team and colleague development through buddying or coaching.
  • Contribute to activities which focus on improving sustainability within the organisation.
  • Apply relevant legislation, regulations, codes of practice, and ethical guidance where appropriate to their work.
  • Use IT systems and software to support campaigns.
  • Build stakeholder relationships including developing contacts within the media and presenting to them in both formal and informal settings.
  • Support campaigns by undertaking tasks such as desk research, event co-ordination, and database management to ensure compliance with agreed service or performance levels.
  • Produce written content such as news releases, articles, social media content, bulletins, and blogs, that is accessible to meet the needs of different audiences and channels.
  • Able to adapt communication styles as appropriate to the audience.
  • Support the production of non-written content such as film production management, producing short user generated style content, live video streaming, social image creation, and infographic production.
  • Distribute content using social media channels.
  • Use qualitative and quantitative research to analyse and evaluate public relations and communications activities and present findings to project stakeholders.
  • Analyse and interpret complex subjects through different communication channels and identify areas for improvement.
  • Input to and review communications programmes and plans with a focus on environmental, social and governance (ESG) principles.
  • Undertake risk assessment and provide information to support stakeholder planning and strategy.
  • Plan and deliver engagement activities for stakeholders, such as curating the content, supporting events, and collating feedback.
  • Proofread and edit communications materials such as news releases, graphics and video, and social media content.
  • Support team and colleague development through buddying or coaching.
  • Contribute to activities which focus on improving sustainability within the organisation.
  • Apply relevant legislation, regulations, codes of practice, and ethical guidance where appropriate to their work.

Your training plan

Online with Apprentify, working towards a Level 4 Public relations and communications assistant apprenticeship. This will include Functional Skills in English and maths if required.

More training information

You'll undertake set modules over the course period.

Requirements

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

  • Communication skills
  • IT skills
  • Attention to detail
  • Organisation skills
  • Customer care skills
  • Problem solving skills
  • Presentation skills
  • Administrative skills
  • Analytical skills
  • Logical
  • Team working
  • Creative
  • Initiative
  • Strong writing skills

About this company

At Pic PR we’re all about people. We’re genuinely interested in our clients, we take time to listen to you, and we remember what you say. Sounds obvious, but trust us, it makes a big difference. As self-confessed ‘people’ people, we predominantly work with companies and individuals who care – whatever sector you happen to be in. If you're passionate about what you're doing and love people too (whether that's your team or your clients), then we're confident we'll be the right fit. Our purpose is driven by getting you and your brand noticed for all the right reasons. We’ll not only promote and showcase your natural news, we'll also generate news stories that are carefully crafted to appeal to an audience that matters to you – be that consumers or other businesses. Firmly focused on digital, social and mobile, our comms strategies are visually led, incorporating video and photography to help your brand create valuable emotional engagement, whilst delivering the results you need. And, you know what? We’re really good at it.

http://www.picpr.com (opens in new tab)

Company benefits

- Learning & training budget - A mentor programme - Regular team socials – including big Christmas/summer parties - Office closed for Christmas week - Work anniversary off - Birthdays off

After this apprenticeship

The right candidate could move into an ongoing role as a PR Executive

Ask a question

The contact for this apprenticeship is:

PIC PUBLIC RELATIONS LTD

Abbie Wilson

abbie@picpr.com

The reference code for this apprenticeship is VAC1000298231.

Apply now

Closes in 16 days (Friday 28 February at 11:59pm)

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