Digital Marketing Apprentice

Summary

This is a new role to join the Assisi Catholic Trust, as a Digital Marketing Apprentice. You will contribute to the marketing of the trust by designing, implementing, and monitoring campaigns across various platforms, while also learning about marketing strategies and analytics, all while gaining valuable experience in the education sector.

Wage

£14,526.20 for your first year, then could increase depending on your age

National Minimum Wage rate for apprentices

Check minimum wage rates (opens in new tab)

Term time only position, so annual wage will be £13,129.45.

Training course

Multi-channel marketer (level 3)

Hours

Monday to Friday, 8:00am - 4:00pm, with a half hour lunch break each day.

37 hours a week

Start date

Monday 26 May 2025

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you’ll do at work

Key Responsibilities:

Campaign Development: Assist in the creation and implementation of marketing campaigns across various channels (e.g., social media, email, website,) to promote the Academy Trust and its schools.
Content Creation: Contribute to the development of engaging and informative content for different platforms, including social media posts, email newsletters, website updates, and promotional materials.
Data Analysis and Reporting: Analysing campaign performance, identifying trends, and generating reports to measure the effectiveness of marketing efforts.
Platform Management: Gain experience in managing and updating various marketing platforms and tools, including social media channels, email marketing software, and website content management systems.
Stakeholder Communication: Collaborate with internal teams (e.g., Teaching and support staff) and external stakeholders (e.g., parents & community ) to ensure consistent messaging and effective communication.
Market Research: Contribute to market research activities to understand the target audience, identify trends, and inform marketing strategies.
SEO and SEM: Learn about search engine optimization (SEO) and search engine marketing (SEM) best practices to improve the visibility of the Academy Trust online.

Where you’ll work

Kenilworth Gardens
Westcliff-on-Sea
Essex
SS0 0BW

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

College or training organisation

COLCHESTER INSTITUTE

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

The apprentice will be working towards the Multi-Channel Marketer Level 3 Apprenticeship Standard.
All delivered within the workplace via online training and at Colchester Institute Campus every other week currently.

Requirements

Essential qualifications

GCSE in:

maths and English (grade A*-C/9-4)

Desirable qualifications

Other in:

Media or Creative Media (grade Pass)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Customer care skills
Problem solving skills
Administrative skills
Analytical skills
Logical
Team working
Creative
Initiative
Non judgemental
Patience

Other requirements

Must be over 18 years old. Must have a UK driving licence as will be travelling to various schools across the trust.

About this company

Assisi Catholic Trust is a Multi Academy Trust consisting of 1 secondary School and 8 Primary Schools in Essex. The aim of the Trust is to provide the children in our care with the best possible education within a caring and supportive Catholic ethos. We will support the spiritual, moral, social, cultural and physical development of each child, as well as maximising progress, achievement and attainment to ensure their intellectual growth and to fulfil their potential.

https://assisicatholictrust.com/ (opens in new tab)

After this apprenticeship

Job opportunities within wider industry if we are unable to offer a position.

Ask a question

The contact for this apprenticeship is:

COLCHESTER INSTITUTE

Colchester Institute - Apprenticeships Team

ci.apprenticeships@colchester.ac.uk

01206712043

The reference code for this apprenticeship is VAC1000317203.

Apply now

Closes in 20 days (Friday 16 May 2025)

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