Performance Marketing Apprentice

GREEN GINGER DIGITAL LIMITED

Beverley (HU17 0JG)

Closes in 15 days (Monday 12 May 2025 at 11:59pm)

Posted on 13 March 2025

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Summary

Are you passionate about digital marketing? Green Ginger Digital is looking for a Performance Marketing Apprentice to join their growing team in Beverley. This is a fantastic opportunity for an analytical thinker with a keen interest in numbers, data analysis, and marketing, to gain hands-on experience with industry-leading tools and platforms.

Wage

£14,000 a year

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Training course
Multi-channel marketer (level 3)
Hours
Monday - Friday, 9.00am - 5:00pm.

35 hours a week

Start date

Tuesday 13 May 2025

Duration

1 year 9 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you’ll do at work

As a Performance Marketing Apprentice, you will work closely with the Senior Performance Marketing Manager to develop a strong understanding of digital marketing principles. Your daily responsibilities will include:

  • Attending and absorbing training sessions proactively to ensure a base level understanding of core responsibilities, and to build a solid foundation in performance marketing.
  • Building and managing marketing campaigns across platforms such as Google Ads, Bing Ads, Meta, and LinkedIn.
  • Carrying out Business as Usual (BAU) tasks to maintain best practice standards.
  • Analysing data and reporting with a right-first-time approach.
  • Creating process documents to support the development of Green Ginger Digital’s training hub and best practice process.
  • Conducting keyword research to support new search campaign builds.
  • Researching competitor activity and industry trends using analytical tools.
  • Keeping up to date with the latest search engine guidelines, trends, and best practices.
  • Identifying data anomalies and escalating findings to the team in a timely manner.
  • Performing audits and implementing necessary changes within marketing accounts.
  • Executing on-page optimisations to support organic search strategies.
  • Implementing changes within content management systems such as WordPress and Shopify.
  • Supporting the team with clear and confident performance communication, both written and verbal.
  • Understanding client utilisation against commercials in collaboration with the Client Services Director.
  • Assisting with the creation and amendments of Looker Studio reports to ensure accurate data analysis.
  • Undertaking ad hoc tasks and providing support as required across the business.

Where you’ll work

1 Zarya Court
Grovehill Road
Beverley
HU17 0JG

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

College or training organisation

HULL BUSINESS TRAINING CENTRE LIMITED

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Advanced Level Apprenticeship in Multi-Channel Marketing consisting of:

  • Level 3 Diploma in Multi-Channel Marketing.
  • Level 2 Functional Skill in Maths (if applicable).
  • Level 2 Functional Skill in English (if applicable).

You will be required to attend a half-day session with HBTC where you will work towards any functional skills (where needed) that you have to take. Additional off the job training will also be required as part of the Apprenticeship There will also be an end point assessment. 

Requirements

Essential qualifications

GCSE in:

  • English (grade 7)
  • Maths (grade 7)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

  • Communication skills
  • IT skills
  • Attention to detail
  • Organisation skills
  • Customer care skills
  • Problem solving skills
  • Presentation skills
  • Administrative skills
  • Analytical skills
  • Logical
  • Team working
  • Creative
  • Initiative
  • Non judgemental
  • Patience

About this company

When you choose Green Ginger Digital, you’re investing in a boutique agency with a team of SEO, PPC, Paid Social and strategic specialists. You’ll receive director-level support tailored to your business goals and acquisition strategy. Fed up with haphazard and inefficient digital campaigns? As part of our valuable partnership, you can say goodbye to off-the-shelf marketing models, speaking to a different person every time, and impenetrable jargon that leaves you clueless. Instead, you can expect constructive conversations, tactical ideas, flawless execution and measurable results. Whether you want to launch a start-up or take your business to the next level, we’re ready to make it happen.

https://greengingerdigital.com/ (opens in new tab)

After this apprenticeship

  • After the Apprenticeship, there may be an opportunity for you to advance in the workplace or go on to higher education. 

Ask a question

The contact for this apprenticeship is:

HULL BUSINESS TRAINING CENTRE LIMITED

Mya Buckingham

mya@hullbusiness.co.uk

The reference code for this apprenticeship is VAC1000309306.

Apply now

Closes in 15 days (Monday 12 May 2025 at 11:59pm)

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