Digital Marketing Apprentice

Summary

We are looking for a passionate and creative Apprentice Digital Marketer to join our team! This is an exciting opportunity to gain hands-on experience in digital marketing, working on a variety of campaigns and strategies to boost our online presence.

Wage

£11,778 a year

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Company Benefits: 28 days annual leave Free uniform Employee driver training program Annual Salary Reviews Company events On-site parking Sick pay

Training course

Multi-channel marketer (level 3)

Hours

This role requires working 5 days per week Monday-Sunday on a shift rota (times may vary depending on requirements) Must be available to work 2 weekends per month. 30 hours per week in office setting. Shifts TBC.

30 hours a week

Start date

Monday 30 June 2025

Duration

2 years

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you’ll do at work

Responsibilities:

● Assist in developing and implementing digital marketing
strategies to increase online traffic to our website and social
media platforms.
● Support the creation and management of digital marketing
campaigns, including email marketing, social media
advertising, and SEO
● Monitor and analyse the performance of digital marketing
efforts using various analytics tools.
● Collaborate with cross-functional teams to create engaging
content for digital channels.
● Stay up to date with industry trends and best practices in
digital marketing.
● Identify new opportunities for growth and improvement in
digital marketing initiatives.
● Be comfortable appearing on camera for content creation
and promotional activities.

Where you’ll work

4A WHEEL WRIGHT
HEN LANE
COVENTRY
CV6 4LB

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

College or training organisation

WARWICKSHIRE COLLEGE

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

You will receive support from an assessor to help you prepare for your End Point Assessment covering:

● Knowledge
● Skills
● Behaviour

As required to meet Advanced Apprenticeship - Level 3 Multichannel marketer.

Maths & English Level 2 (if required)
Qualification achieved: Level 3 Multi-channel Marketer

Requirements

Essential qualifications

GCSE or equivalent in:

5 GCSES's including Maths & English (grade 4/C or above)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Customer care skills
Presentation skills
Administrative skills
Team working
Creative
Initiative

Other requirements

Please complete the application form in full, this includes an accurate and detailed list of your qualifications. If you do not live near the employer address, please detail how you plan to travel/commute to the role, considering available transport and journey times. Requirements: ● Basic understanding of social media platforms and digital marketing concepts. ● A creative mindset with a keen eye for engaging content. ● Good written and verbal communication skills. ● Ability to work independently and manage multiple projects effectively.

About this company

SmartLearner was founded in 2004 and is now the highest-rated driving school in Warwickshire and the West Midlands.

https://smartlearner.com/search-result/?exp=beginner&trans=manual&postcode=cv22 (opens in new tab)

After this apprenticeship

Annual Salary Reviews

Ask a question

The contact for this apprenticeship is:

WARWICKSHIRE COLLEGE

SARAH ASHMORE

sashmore@warwickshire.ac.uk

07740419319

The reference code for this apprenticeship is VAC1000306797.

Apply now

Closes in 6 days (Friday 2 May 2025 at 11:59pm)

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