Apprentice Multi-Channel Marketer

Summary

We are looking for an enthusiastic and creative Multi-Channel Marketer Apprentice to join our vibrant, supportive, and friendly team. You will be working alongside all departments within our company to collaborate on content and a variety of other tasks which will aid in promoting and expanding our business.

Annual wage: £11,980.80 a year
Minimum wage rates (opens in new tab)
Training course: Multi-channel marketer (level 3)
Hours: Monday- Friday Shifts to be confirmed 30- 36 hours Per Week
36 hours a week
Possible start date: Tuesday 21 January
Duration: 1 year 6 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

You will be fully supported through your qualification with the benefit of real experience which will complement your learning and gain you valuable knowledge through a hands-on approach. In addition to this, there will be future opportunities for growth and development for yourself within the company.

The ideal candidate will have a passion for the outdoors and will be an enthusiastic, creative, fun individual. Someone who is hard working and eager to learn is essential as we will be offering engagement in various aspects of marketing from strategic planning to social media management.

General duties including: 

Contribute to the marketing plan, delivery or evaluation of strategic marketing activity through the creation of written planning and evaluation documents and presentations, e.g., marketing campaign, market and customer intelligence research, communicate and present to stakeholders, agencies and internal teams
Use appropriate primary and/or secondary research methods including survey tools, key word research tools and desktop research to gather marketing insight or evaluation
Use research data to inform marketing decisions, targeting, planning, delivery
Source, create and edit content in collaboration with colleagues for appropriate marketing channels, such as website, email, social media, sales materials, affiliate marketing or event displays, ensuring that brand guidelines are met in order to achieve marketing objectives
Support and manage the cataloguing of offline and digital marketing materials and assets in line with marketing regulations and legislation including sustainability of hard copy and digital campaigns, e.g., storage and organisation of marketing materials, administering creative asset management systems, recycling/circular economy/energy consumption
Publish, monitor and respond to editorial, creative or video content via website, social media/video sharing platforms, offline platforms
Use the organisation’s customer relationship management system (inhouse or externally sourced) to maintain accurate customer data and relationships are managed in the pursuit of marketing goals
Identify and use relevant/emerging trends, solutions and technologies to implement effective marketing activities
Monitor, optimise, analyse and evaluate marketing campaigns and channels in order to deliver on marketing objectives for the organisation and/or clients, measuring marketing delivery effectiveness

Where you’ll work

LINCOLN LANE

NEWTON ON TRENT

LINCOLN

LN1 2ZB

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

DN COLLEGES GROUP

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Training will be at Doncaster College where you will access a wide range of facilities on offer
Day release  
You will undertake Multi-Channel Marketer Level 3 Standard 
Multi-channel marketer / Institute for Apprenticeships and Technical Education   
You will undertake Functional Skills for English and/or maths if needed 
You will undertake both on and off-the-job job training by a team of industry-qualified professionals to give you the best skills, knowledge, and experience

Requirements

Essential qualifications

GCSE in:

English and Maths (grade 4/C)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Customer care skills
Problem solving skills
Presentation skills
Administrative skills
Analytical skills
Team working
Creative
Initiative

Other requirements

You must be able to travel to and from work and college. Apprentices are paid for their normal working hours and training that's part of their apprenticeship (usually one day per week). The Apprenticeship National Minimum Wage guide is updated every April (ANMW): https://www.gov.uk/national-minimum-wage-rates

About this company

Founded in 2002 by Rob Minnitt, manging director, as RSM Contactors, the business grew quickly and evolved into RSM Maintenance Ltd in 2013. Since then, we have been dedicated to providing safe and dependable service of the highest quality to all of our clients. From the very start, we have prided ourselves on being an innovative, forward-thinking green-focused company with a passion for solving our clients’ most complex needs in the safest and more environmentally efficient and sustainable way possible. Located in Newton-on-Trent on the Lincolnshire/Nottinghamshire border, we operate throughout Lincolnshire, Nottinghamshire, Leicestershire, Derbyshire and Yorkshire. Our services include but are not limited to, roadside verge flailing, hedge-cutting, weed control, gritting and snow clearance, roadside furniture maintenance and cleaning, and all de-vegetation works.

https://www.rsm-maintenance.com (opens in new tab)

After this apprenticeship

Successful completion of the apprenticeship could lead to a higher-level apprenticeship or full-time employment for the right candidate

Ask a question

The contact for this apprenticeship is:

DN COLLEGES GROUP

Toni Bryan

toni.bryan@northlindsey.ac.uk

The reference code for this apprenticeship is VAC1000294509.

Apply now

Closes in 10 days (Monday 20 January at 11:59pm)

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