Digital Marketing Apprentice
Consortium
Worthing, BN14 8AG
Closes in 19 days (Friday 10 January at 11:59pm)
Posted on 26 November 2024
Contents
Summary
This role will give you a well-rounded understanding of digital marketing in the professional sector, you’ll be working with the Account Managers on client work, from email marketing to social media campaigns. This is an entry-level position with no experience required. If you’re passionate and keen to learn, we welcome you to apply.
- Annual wage
- £14,560 a year
- Training course
- Multi-channel marketer (level 3)
- Hours
-
Monday - Friday 9.00am - 5.00pm
40 hours a week
- Possible start date
-
Saturday 25 January
- Duration
-
1 year 3 months
- Positions available
-
1
Work
As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.
What you’ll do at work
Social:
- Help manage client social media profiles such as LinkedIn, Facebook, Twitter, & Instagram
- Develop Social Media monthly content schedules and create engaging graphics to accompany the posts
- Help build followers and increase engagement across all social media platforms
- Create new ideas to promote the business using social media/website
Online presence
- Assist with the maintenance of company and client websites
- Carry out Search Engine Optimisation activities to increase website traffic
- Upload blogs and other types of content to company and client websites
Inbound/Outbound
- Assist with creative marketing campaigns
- Creating email newsletters and manage email campaigns
- Marketing in line with company and client brand guidelines
- Assist with branding, design and content for presentations and proposals
- Managing landing pages for clients
- Content creation of all forms (Infographics, Case studies etc)
- Conduct market research
- Upload and schedule video releases (YouTube, Vimeo etc.)
General
- Client liaison
- General administration
- Deliver reports and presentations
- Supporting the wider team with any task necessary
- Learning about the professional services sector
Analytics
- Deliver comprehensive reports during and after campaigns
- Monitor and analyse campaign data regularly
- Analyse website and social media traffic
- Utilise tools like Google Analytics for data analysis
- Identify target market and optimise campaigns based on data insights
- Follow up on campaign results and use analysis to refine and improve future marketing strategies
Where you’ll work
36 Broadwater Rd
Worthing
BN14 8AG
Training
An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.
College or training organisation
CREATIVE PROCESS DIGITAL LTD
Your training course
Multi-channel marketer (level 3)
Equal to A level
Course contents
- Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
- Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
- Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
- Use research/survey software to gather audience insight and/or evaluation to support the project.
- Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
- Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
- Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
- Use software to design and create marketing assets to meet the technical specification.
- Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
- Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
- Use a website content management system to publish text, images, and video/animated content.
- Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
- Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
- Identify and use data and technologies to achieve marketing objectives.
- Monitor and amend campaigns to meet budget requirements including time and monetary costs.
- Review campaigns regularly to ensure effectiveness, to optimise the results.
- Measure and evaluate campaign delivery to identify areas for improvement.
- Use data analysis tools to record, interpret and analyse customer or campaign data.
- Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
- Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
- Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
- Use research/survey software to gather audience insight and/or evaluation to support the project.
- Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
- Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
- Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
- Use software to design and create marketing assets to meet the technical specification.
- Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
- Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
- Use a website content management system to publish text, images, and video/animated content.
- Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
- Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
- Identify and use data and technologies to achieve marketing objectives.
- Monitor and amend campaigns to meet budget requirements including time and monetary costs.
- Review campaigns regularly to ensure effectiveness, to optimise the results.
- Measure and evaluate campaign delivery to identify areas for improvement.
- Use data analysis tools to record, interpret and analyse customer or campaign data.
Your training plan
This role incorporates at least six hours of paid study time per week, including one day per month in person at the Creative Process Training Centre in Brighton. Make sure you can travel to Brighton for this.
Please note this is a full-time role/training position recruiting now.
More training information
This role includes high-level industry training from Creative Process Digital. https://creativeprocessdigital.com/
A Multi-Channel Marketer (level 3) will learn how to effectively manage and execute marketing strategies across various channels. It suits those who want to develop skills in areas like content creation, campaign management, and data analysis. The programme is well-suited for graduates, marketing and comms assistants, marketing administrators, social media assistants and those looking to enhance their marketing expertise.
Requirements
Essential qualifications
GCSE or equivalent in:
- English (grade A - C or 4 - 8)
- Maths (grade A - C or 4 - 8)
A Level or equivalent in:
- any (grade Pass)
Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.
Skills
- Communication skills
- IT skills
- Attention to detail
- Organisation skills
- Customer care skills
- Problem solving skills
- Presentation skills
- Administrative skills
- Analytical skills
- Logical
- Team working
- Creative
- Initiative
- Verbal and written skills
- Excellent time management
- Highly motivated
- Hungry to learn
- Desirable - Customer Facing
- Desirable - Social Media skill
- Desirable - CMS and CRM skills
- Desirable - MS Office Skills
- Copy writing and blogging
- Desirable - Google Analytics
About this company
Consortium is a boutique marketing and business development agency offering tailored solutions to professional service firms. Our clients, often firm partners, know they need marketing but aren't sure where to begin. Our team takes pride in building strong client relationships and understanding each business's unique challenges, and offering tailored marketing solutions to resolve them. Lara Squires founded Consortium Business Solutions in 2013 to provide quality, flexible marketing specifically for the niche, recognising that marketing was a pain point for many UK firms.
After this apprenticeship
On completion of the apprenticeship the apprentice can discuss with the employer to progress into a full time marketing role.
Ask a question
The contact for this apprenticeship is:
CREATIVE PROCESS DIGITAL LTD
Richard Nicholson
richard@creativeprocessdigital.com
01273 232 273
The reference code for this apprenticeship is VAC1000288890.
Apply now
Closes in 19 days (Friday 10 January at 11:59pm)
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