Multi-Channel Marketer Apprentice

Summary

Wynyard Motors is looking for a creative and motivated Marketing Coordinator to join our team. In this role, you’ll be instrumental in designing and executing marketing campaigns that help drive car sales. The successful learner will work towards a level 3 in Multi-Channel Marketing.

Annual wage: £12,480 a year
Minimum wage rates (opens in new tab)
Training course: Multi-channel marketer (level 3)
Hours: Monday to Friday 9am to 5pm
37 hours 30 minutes a week
Possible start date: Friday 24 January
Duration: 1 year 9 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

• Brief Development: Work closely with internal teams and external partners to develop and refine project briefs, ensuring clear campaign objectives
• Campaign Planning & Coordination: Oversee marketing plans across digital and traditional channels, managing timelines for smooth campaign rollouts
• Creative Development: Contribute original ideas to elevate both online and offline campaigns
• Market Research: Stay on top of industry trends and competitor activity to shape marketing strategies
• Content Creation: Craft engaging content for websites, social media, email newsletters, and print materials, while maintaining consistent brand messaging
• Multi-Channel Campaign Management: Blend digital (social media, email, SEO) and offline (flyers, events) approaches for maximum impact
• CMS Management: Keep the website content fresh and engaging through CMS platforms
• Supplier Research: Source and evaluate external vendors to assist with campaign execution
• Project & Budget Management: Monitor project timelines and control budgets to ensure efficient resource use
• Campaign Evaluation: Analyse campaign performance, create reports, and suggest improvements
• Technology & Tools: Leverage marketing software, social media schedulers, design tools, and project management systems to enhance campaign effectiveness

Where you’ll work

PORTRACK LANE

STOCKTON ON TEES

TS18 2NR

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

MIDDLESBROUGH COLLEGE

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Multi-Channel Marketing Level 3
Day release one day per week
Online delivery with Middlesbrough College

Requirements

Essential qualifications

GCSE in:

Maths and English (grade 4)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
Attention to detail
Customer care skills
Presentation skills
Administrative skills
Analytical skills
Team working
Creative
Initiative

Other requirements

This vacancy is to start immediately therefore you must be available to start before applying. All closing, interview and start dates are subject to change and may close early if sufficient applications are received. Please ensure you apply early to avoid disappointment. Northern Skills will check candidates' eligibility prior to any interviews.

About this company

Wynyard Motor Company is situated in the North East of England. We only hand pick a selection of prestige vehicles, including the likes of Bentley, Porsche, Land Rover, BMW, Mercedes, Audi and many more.

After this apprenticeship

Depending on the circumstances of the business upon completion of the apprenticeship programme there could be a potential position of employment available

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