Apprentice Communications Assistant

Sefton Metropolitan Borough Council

Bootle, L20 3NJ

Closes in 9 days (Friday 1 November)

Posted on 9 October 2024


Summary

We are looking for someone with a keen interest in communication and marketing who is able to showcase their creativity and passion for working in this industry. In return, we can offer you the chance to grow your base of skills and complete your apprenticeship with a whole lot of experience across a range of Communications areas.

Annual wage
£11,980.80 to £21,415.68 a year

Minimum wage rates (opens in new tab)

National Minimum Wage for age + 3%

Training course
Multi-channel marketer (level 3)
Hours
Monday - Friday, 9.00am - 5.00pm. May be required to attend appointments outside of core working hours.

36 hours a week

Possible start date

Wednesday 1 January

Duration

1 year 9 months

Positions available

1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

  • To help establish new and innovative ways of communicating with customers, residents, businesses and partners.
  • Work in a manner that embraces the One Council ethos
  • To provide support and work closely with Sefton Council Early Years and Early Help services and other teams as appropriate for communications projects.
  • To assist in the development, upkeep, monitoring and analysis of Sefton Council’s Early Years and current social media platforms and web-based products.
  • To assist with implementation of communications activity which:

- Reflects the Council’s vision and key priorities and messages

- Promotes the Council’s services and enhance its reputation

- Is targeted to the appropriate audiences

  • To help maintain the Council’s website internally and externally including creating and optimising content.
  • To promote the Council’s corporate identity and act as a brand guardian.
  • To ensure that all documentation, and electronic data is produced to a consistently high standard.

Where you’ll work

Magdalen House

30 Trinity Road

Bootle

L20 3NJ

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

JGA LIMITED

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Your training plan

    • Level 3 Multi Channel Marketer 
    • The training will be delivered at the workplace

    Requirements

    Essential qualifications

    GCSE or equivalent in:

    • English (grade (4-9)(C-A*))
    • Mathematics (grade (4-9)(C-A*))
    • Computer Literacy/Graphic Design (grade Level 1 or above)

    Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

    Skills

    • Communication skills
    • IT skills
    • Attention to detail
    • Organisation skills
    • Customer care skills
    • Presentation skills
    • Number skills
    • Analytical skills
    • Logical
    • Team working
    • Creative
    • Initiative
    • Patience

    Other requirements

    This post will be based at Magdalen House, 30 Trinity Road, Bootle L20 3NJ with some home working.

    About this company

    Sefton Council is a local authority within the Liverpool City Region. Sefton is a diverse and exciting borough and is a great place to live and work. As an employer we can offer a diverse range of job roles across a variety of settings. We offer attractive conditions of service which allow for a good work life balance and invest in our staff through our learning and development programme. Inclusive Recruitment We are proud to be an organisation which embraces diversity and difference. We employ colleagues who each bring their own unique skills to deliver an excellent service to our customers. We always recruit the most talented people for any role, regardless of age, disability, gender identity, race, religion or belief, gender or sexual orientation. We aim to be reflective of the communities that we operate in. We promote diversity and encourage applicants from all backgrounds. Visit Inclusive Recruitment (sefton.gov.uk) for further information regarding the Council’s approach to Inclusive Recruitment. Equal Opportunities Please note that all disabled applicants who meet the essential criteria for these jobs (as given in the Person Specification) and who want to apply under the Disability Confident Scheme will be invited to interview.

    http://www.sefton.gov.uk (opens in new tab)

    Disability Confident

    Disability Confident

    A fair proportion of interviews for this apprenticeship will be offered to applicants with a disability or long-term health condition. This includes non-visible disabilities and conditions.

    You can choose to be considered for an interview under the Disability Confident scheme. You’ll need to meet the essential requirements to be considered for an interview.

    After this apprenticeship

    • Apprentice will receive on programme support from an Apprenticeship Officer and Careers, Information, Advice and Guidance support during the last 2 months of their Apprenticeship contract
    • Job seeking support is also included

    Ask a question

    The contact for this apprenticeship is:

    Sefton Metropolitan Borough Council

    The Corporate Apprenticeship Team

    Apprenticeships@sefton.gov.uk

    +441519342448

    The reference code for this apprenticeship is VAC1000281365.

    Apply now

    Closes in 9 days (Friday 1 November)

    When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.

    After signing in, you’ll apply for this apprenticeship on the company's website.

    Company’s application instructions

    This apprenticeship requires you to apply through the employer's website (www.sefton.gov.uk) by emailing Apprenticeships@sefton.gov.uk to request a job pack for this opportunity.