Digital Marketing Apprentice

Summary

To assist the Marketing team with the development and expansion of Vivid Ink online presence, including social media.

Annual wage: £12,313.60 a year
Minimum wage rates (opens in new tab)
Training course: Multi-channel marketer (level 3)
Hours: Monday- Friday 9am 5pm
37 hours a week
Possible start date: Sunday 1 December
Duration: 1 year 9 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

Campaign support:

Assist in the planning and execution of digital marketing campaigns
Conduct research on industry trends and competitor activities to support marketing strategies
Help track and analyse the performance of social media and marketing campaigns, providing regular reports to the team

Social media:

Collaborate with the social media team to plan, create, and schedule posts across multiple platforms
Engage with our audience by responding to comments, messages, and mentions in a timely manner
Monitor social media trends and provide insights for improving engagement and reach

Content Creation and Design:

Use Canva to design eye-catching graphics, infographics, and other visual content for social media and marketing campaigns
Assist in the development of creative concepts for video content
Edit videos for various social media platforms, including TikTok, Instagram, Facebook, and YouTube

Additional Duties:

Support the marketing team with administrative tasks as needed
Stay up-to-date with the latest digital marketing and social media trends and technologies
Contribute to the overall positive and creative culture of the team

Where you’ll work

2 TYBURN ROAD

BIRMINGHAM

B24 8LA

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

SOUTH & CITY COLLEGE BIRMINGHAM

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines

Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.

Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.

Use research/survey software to gather audience insight and/or evaluation to support the project.

Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.

Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.

Proofread marketing copy ensuring it is accurate, persuasive and is on brand.

Use software to design and create marketing assets to meet the technical specification.

Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.

Organise offline and digital assets ensuring they are co-ordinated and legally compliant.

Use a website content management system to publish text, images, and video/animated content.

Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.

Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.

Identify and use data and technologies to achieve marketing objectives.

Monitor and amend campaigns to meet budget requirements including time and monetary costs.

Review campaigns regularly to ensure effectiveness, to optimise the results.

Measure and evaluate campaign delivery to identify areas for improvement.

Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

You will study your Level 3 Multi-Channel Marketer qualification one day a week at our Digbeth Campus
The day will be from 9am till 5 pm

Requirements

Essential qualifications

GCSE in:

English (grade 4)
Maths (grade 4)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Customer care skills
Presentation skills
Administrative skills
Analytical skills
Logical
Team working
Creative
Initiative
Non judgemental
Patience

Other requirements

Why Join Vivid Ink? Ahead of the Game: Be part of an innovative team leading the tattoo and piercing industry. Creative Environment: Thrive in vibrant studios surrounded by talented artists and a supportive team. Impactful Work: Shape our brand’s online presence with compelling, engaging content. Exciting Projects: Work on diverse and dynamic campaigns, bringing your ideas to life. Community Focused: Foster strong community connections through authentic social media engagement.

About this company

Vivid Ink is a leading regional tattoo and piercing company with 13 studios across the Midlands area. An exciting opportunity has arisen for a marketing apprentice to join our creative and forward-thinking office.

https://vividinktattoos.co.uk/studios/birmingham/ (opens in new tab)

After this apprenticeship

Potential for a permanent, rewarding career within this company

Ask a question

The contact for this apprenticeship is:

SOUTH & CITY COLLEGE BIRMINGHAM

Jade Kellegher

jade.kellegher@sccb.ac.uk

The reference code for this apprenticeship is VAC1000281026.

Apply now

Closes in 11 days (Wednesday 6 November at 11:59pm)

When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.

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