Marketing Executive Apprentice

Winncare

Bradford, BD12 7EZ

Closes in 10 days (Monday 30 September at 11:59pm)

Posted on 14 August 2024


Summary

This role will be instrumental in supporting the product marketing team to deliver campaigns for the Winncare portfolio of core brands, with a focus on pressure ulcer prevention. It is an exciting role where the candidate will gain experience to support them to become a whole marketer.

Annual wage
£15,000 a year

Minimum wage rates (opens in new tab)

Training course
Marketing executive (level 4)
Hours
Monday to Friday 08:30 - 17:00 with a 30-minute break for lunch.

40 hours a week

Possible start date

Monday 7 October

Duration

1 Year 8 Months

Positions available

1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

Every day in the life of a marketer at Winncare is exciting and rewarding. It is fast-paced and varied, and you will be involved in most activities from planning and supporting events through to delivering social media campaigns.  

Core duties and responsibilities include: 

  • Working with the Senior Product Marketing Manager, produce a suite of tools to support the sales team including but not limited to Features Advantages and Benefits (FAB) charts and competitor selling against comparisons
  • Build and manage a library of key competitor information
  • Develop and execute social media campaigns in line with business marketing strategies
  • Using analytics, ascertain the effectiveness of ongoing digital campaigns and understand how users interact with Winncare
  • Support the team in the planning and execution of professional exhibitions, shows and conferences
  • Submit ideas for marketing programmes designed to enhance and grow the Winncare brand
  • Work in partnership with the Marketing Assistant (FMU) to implement and monitor customer surveys (NPS)
  • Support sales team requests for information and marketing collateral
  • Provide general administrative support including booking internal training programmes, organisation of accommodation and travel and managing customer data
  • Other duties to support the Senior Product Marketing Manager in the delivery of campaigns

Where you’ll work

Unit 2Interchange 26

Interchange Way

Cleckheaton

Bradford

BD12 7EZ

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

LUMINATE EDUCATION GROUP

Your training course

Marketing executive (level 4)

Equal to higher national certificate (HNC)

Course contents
  • Coordinate and maintain key marketing channels (both digital and offline)
  • Plan and deliver tactical campaigns against SMART (Specific, Measurable, Achievable, Realistic, Time-bound) objectives
  • Manage the production and distribution of marketing materials, e.g. digital, print and video content as appropriate
  • Produce a wide range of creative and effective communications, including ability to write and proofread clear and innovative copy, project briefs, and give confident presentations
  • Able to engage and collaborate with a wide range of clients/stakeholders, across departments internally and with clients/suppliers externally to support marketing outcomes as required
  • Use good project and time management to deliver projects/tasks/events as appropriate, effectively. Including the ability to divide time effectively between reporting, planning and delivery
  • Coordinate several marketing campaigns/projects/events to agreed deadlines
  • Effectively liaise with, and manage, internal and external stakeholders including suppliers to deliver required outcomes
  • Monitor project budgets within their scope of work using appropriate systems and controls
  • Evaluate the effectiveness of marketing campaigns by choosing the appropriate digital and offline data sources
  • Assimilate and analyse data and information from a range of sources to support marketing activities
  • Evaluate data and research findings to derive insights to support improvements to future campaigns
  • Effectively use appropriate business systems and software to deliver marketing outcomes efficiently, for example to analyse data, produce reports and deliver copy
  • Use appropriate technologies to deliver marketing outcomes e.g. digital/web analytics, social media, CRM
  • Your training plan

    Marketing Executive Level 4.

    Requirements

    Essential qualifications

    GCSE in:

    • English (grade 4 / C and above)
    • Maths (grade 4 / C and above)
    • Three Other Subjects (grade 4 / C and above)
    • Three Different Subjects (grade C and above)

    Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

    Skills

    • Communication skills
    • IT skills
    • Attention to detail
    • Organisation skills
    • Customer care skills
    • Problem solving skills
    • Presentation skills
    • Administrative skills
    • Number skills
    • Analytical skills
    • Logical
    • Team working
    • Creative
    • Initiative
    • Non judgemental
    • Patience
    • Physical fitness
    • Curiosity
    • will to go above and beyond
    • think outside the box

    Other requirements

    Please apply for the role as soon as possible, we are interviewing suitable candidates as and when we receive applications. Therefore, the role may close before the advertised closing date. 20 days annual leave/year plus bank holidays Additional annual leave can be purchased up to 2 days if purchased in January or 1 day if purchased in July. Office based, flexible to work from home for up to 2 days per week KNOWLEDGE / SKILLS / EXPERIENCE Experience/Mindset: No on the job experience required but an interest in healthcare marketing would be an asset. You will be exposed to images and content including anatomy and physiology of wounds. A positive, ‘can do’ attitude is an important personal attribute. Collaborative skills: You will need to work closely with your colleagues in the marketing team and departments across the organisation including Customer Service, Sales, R&D, Production and Finance. Communication skills: You will write engaging copy, telling the ‘story’ of products, for various target market channels and ensure good, clear communication across all departments. IT skills: Ability to use Excel and Word to a high standard, with skills in Adobe Photoshop and Indesign also highly desirable. Organisational skills: Ability to plan and organise events, with good attention to detail and time management. If you have a curious nature and a willingness to succeed, we would love to hear from you.

    About this company

    Winncare is a trusted UK manufacturer of specialist pressure Ulcer prevention, patient lifting, bathing and manual handling solutions, supplying healthcare sectors across the globe. Our pioneering team of experienced engineers have developed a premium product range, designed to deliver better outcomes for end users and transformative solutions for caregivers.

    After this apprenticeship

    Possibility of a full-time position within the company. Employer is supportive of individual growth via the apprenticeship route. This may be if the individual continues to fulfil the apprenticeship scheme and progress onto  a degree. 

    Ask a question

    The contact for this apprenticeship is:

    LUMINATE EDUCATION GROUP

    Leeds City College Apprenticeship Team

    apprenticeships@leedscitycollege.ac.uk

    0113 284 6464

    The reference code for this apprenticeship is VAC1000271247.

    Apply now

    Closes in 10 days (Monday 30 September at 11:59pm)

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