Marketing Apprentice

Summary

As a Marketing Apprentice, you will support the Marketing Manager in developing and delivering marketing strategies to promote our services. You’ll gain hands-on experience across various aspects of marketing including content creation, social media management, campaign coordination and analytics, while working towards your qualification.

Annual wage

£17,550 a year

Minimum wage rates (opens in new tab)

Salary dependent on experience

Training course

Multi-channel marketer (level 3)

Hours

Monday to Friday, 9am to 5pm

37 hours a week

Possible start date

Monday 13 January

Duration

1 year 3 months

Positions available

1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

Content Creation

Write and edit engaging content for blogs, newsletters, case studies, and social media.
Assist in creating visual assets using tools like Canva or Adobe Suite.
Support the production of video content, including scripting, recording, and editing when required.

Social Media Management

Manage and update company social media platforms (LinkedIn, Twitter, Instagram).
Respond to comments and messages, fostering engagement with followers.
Monitor and report on the performance of social media campaigns.

Campaign Coordination

Assist in planning and executing digital and offline marketing campaigns.
Conduct competitor analysis and market research to identify new opportunities.
Provide support for events such as trade shows, networking events, and customer open days.

Website Management

Update website content, including service pages, blogs, and case studies.
Optimise website content for SEO to improve search rankings.
Track and report website analytics using tools like Google Analytics.

Administrative Support

Maintain and update customer databases in CRM systems.
Prepare marketing updates and presentations for internal use.
Coordinate marketing materials, such as brochures and branded merchandise.

Branding and Strategy

Ensure all marketing materials are consistent with the company’s branding and values.
Promote the company’s sustainability initiatives, including Net Zero goals.
Assist in developing customer case studies to showcase successful projects.

Learning and Development

Apply apprenticeship learning to tasks such as strategy development and campaign execution.
Stay informed about facilities management industry trends to enhance marketing efforts.

Where you’ll work

254 BRAUNSTONE LANE

LEICESTER

LE3 3AS

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

EMA TRAINING LIMITED

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Multi-Channel Marketer Level 3.

Face to face training sessions will be delivered from the state-of-the-art.

The 3 core knowledge units are as follows:

Fundamentals of Marketing
Content Marketing
Marketing Campaign Fundamentals

In addition to the modules above, you will also study towards the Google Analytics vendor qualification.

Requirements

Essential qualifications

GCSE in:

5 GCSE's including Maths and English (grade 4/C)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Customer care skills
Problem solving skills
Presentation skills
Logical
Team working
Creative
Initiative
Eager to learn

About this company

• Hands-on experience across various marketing functions. • Support and mentorship from an experienced team. • Opportunity to work towards a marketing qualification. • A dynamic and supportive work environment.

https://www.precisionfm.co.uk/ (opens in new tab)

Company benefits

Statutory holidays, plus 20 from the company

After this apprenticeship

Opportunity to stay on as a full-time member of the team upon completion of the apprenticeship programme.

Ask a question

The contact for this apprenticeship is: