Content Creator Apprenticeship

ULTIMATE KIDS LTD

Liverpool, L21 1AQ

Closes in 16 days (Monday 7 October)

Posted on 29 August 2024


Summary

As a Content Creator Apprentice, you'll be at the heart of our brand, crafting compelling content that resonates with our audience and reflects our values. Whether it’s through social media, blogs, videos, or newsletters, you'll play a key role in shaping the voice of Ultimate Kids and inspiring children and parents alike.

Annual wage
£14,500 a year

Minimum wage rates (opens in new tab)

£13,000 - £16,000 per annum. 28 days annual leave including bank holidays. Staff away days and staff nights out.

Training course
Content creator (level 3)
Hours
Monday to Friday 8:30am – 4:30pm.

36 hours a week

Possible start date

Tuesday 8 October

Duration

1 Year 3 Months

Positions available

1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

  • Develop and execute a comprehensive social media strategy to enhance brand visibility and engagement across platforms
  • Create, curate, and manage all published content (images, video, written, and audio) on social media channels.
  • Monitor and respond to customer interactions, ensuring a positive online presence
  • Oversee content management and updates of the company website, ensuring it is optimised for search engines and user experience
  • Regularly review website analytics to track performance and identify areas for enhancement
  • Manage budgets and ensure campaigns are delivered on time and within scope
  • Analyse the performance of marketing campaigns, including social media, email, and digital advertising, using various analytics tools
  • Provide detailed reports on campaign effectiveness, including insights and recommendations for future strategies
  • Ensure consistent messaging and branding across all marketing materials and channels

Where you’ll work

Sandy Road

Liverpool

L21 1AQ

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

BALTIC TRAINING SERVICES LIMITED

Your training course

Content creator (level 3)

Equal to A level

Course contents
  • Interpret the aims of the brief.
  • Research ideas and concepts to meet the brief.
  • Evaluate brand requirements and brand guidelines.
  • Prepare a mood board or other visual aid for the content to be created.
  • Present ideas, pitches and proposals for creative content to be further developed.
  • Storyboard and outline script their ideas for content to be developed.
  • Interpret data, consider its integrity and use it to inform content.
  • Develop accessible written content for different platforms and devices.
  • Apply best practice and inclusive language when creating content.
  • Write and edit copy or scripts for use on different channels and platforms.
  • Create or capture visuals and audio using standard packages and equipment.
  • Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
  • Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
  • Identify and recommend the platform/s or channel/s to use for the media campaign.
  • Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
  • Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
  • Monitor user experience to ensure content is focused on maximising engagement.
  • Analyse the differences between audiences using audience segmentation techniques and data.
  • Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
  • Use continuing professional development planning to support own current and future training and development needs.
  • Operate effectively within the production workflow to meet production timelines.
  • Interpret the aims of the brief.
  • Research ideas and concepts to meet the brief.
  • Evaluate brand requirements and brand guidelines.
  • Prepare a mood board or other visual aid for the content to be created.
  • Present ideas, pitches and proposals for creative content to be further developed.
  • Storyboard and outline script their ideas for content to be developed.
  • Interpret data, consider its integrity and use it to inform content.
  • Develop accessible written content for different platforms and devices.
  • Apply best practice and inclusive language when creating content.
  • Write and edit copy or scripts for use on different channels and platforms.
  • Create or capture visuals and audio using standard packages and equipment.
  • Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
  • Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
  • Identify and recommend the platform/s or channel/s to use for the media campaign.
  • Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
  • Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
  • Monitor user experience to ensure content is focused on maximising engagement.
  • Analyse the differences between audiences using audience segmentation techniques and data.
  • Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
  • Use continuing professional development planning to support own current and future training and development needs.
  • Operate effectively within the production workflow to meet production timelines.
  • Your training plan

    As a Content Creator apprentice, you will work to a marketing brief. You will assist with the creation and distribution of creative content for various digital channels, such as social media platforms, podcasts, and blogs, that aim to boost audience engagement.

    Generally, your role will consist of conducting important market research and developing creative ideas, but the exciting part is that no two days are the same, as this can take shape through a range of mediums, from copywriting to creating graphics, to editing videos.

    Throughout your time as a Content Creator apprentice, you will develop crucial content marketing skills, such as the ability to create engaging content for your target audience on TikTok and Instagram, analyse important metrics using Google Analytics 4, and create powerful graphics and video using Adobe Creative Cloud.

    Requirements

    Essential qualifications

    GCSE in:

    • English (grade 4)
    • Maths (grade 5)

    Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

    Skills

    • Communication skills
    • Attention to detail
    • Customer care skills
    • Creative
    • Initiative
    • Friendly and enthusiastic
    • Passion for sports and fitness

    About this company

    Are you passionate about storytelling and creativity? Do you have a flair for engaging content that captivates audiences across various platforms? Here at Ultimate Kids, we’ve built a trusted identity by consistently delivering top-quality Physical Education, School Sport, Physical Activity, and School Holiday Camps. We’re looking for a dynamic and innovative Content Creator Apprentice to join our team and help us share our mission of welcoming every child to a world of fun, learning, and growth.

    Company benefits

    Competition incentives. CPD opportunities (paid training courses). Access to marketing equipment (camera, video, microphones, drone etc).

    After this apprenticeship

    This apprenticeship provides the skills, qualification and experience you need to immerse yourself within an exciting, fast-moving industry and become an effective Content Creator.

    Ask a question

    The contact for this apprenticeship is:

    BALTIC TRAINING SERVICES LIMITED

    Katie Allan

    katie.allan@balticapprenticeships.com

    The reference code for this apprenticeship is VAC1000273749.

    Apply now

    Closes in 16 days (Monday 7 October)

    When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.

    After signing in, you’ll apply for this apprenticeship on the company's website.