Marketing Apprentice

Summary

We’re a small, entrepreneurial Northern SME with big ambitions for 2025. Our vision includes reshaping how businesses approach change, technology, and diversity, creating lasting value for organisations and their people. We are looking for a marketing apprentice to gain hands-on experience in a fast-paced, purpose-driven business.

Wage: £13,312 a year
Minimum wage rates (opens in new tab)
Training course: Multi-channel marketer (level 3)
Hours: Monday to Friday, 9am to 5pm.
40 hours a week
Possible start date: Thursday 20 February
Duration: 1 year 3 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

This apprenticeship role offers an exciting opportunity to gain hands-on marketing experience in a fast-paced, purpose-driven business. You’ll support a range of activities, from content creation to event planning, while learning how to develop and execute impactful marketing strategies. As you grow into the role, you’ll have the opportunity to manage and own social media across all platforms, independently run revenue-generating campaigns, and attend conferences to network with tech, change, and leadership teams, gaining significant exposure to industry leaders and peers.

Key Responsibilities

1. Social Media Strategy and Management

Implement and refine our social media strategy.
Create engaging, high-quality content for platforms like LinkedIn and Instagram.
Monitor and report on channel performance, using insights to enhance engagement.
Over time, take full ownership of social media management across all platforms, driving strategy and execution independently.

2. Content Creation and Design

Develop materials for social media, events, and workshops using tools like Canva.
Produce compelling visuals, graphics, and videos to support campaigns.
Write and proofread copy for online and print materials.

3. Event and Workshop Support

Assist in planning and promoting events, both in-person and virtual.
Help manage facilitation logistics, liaise with participants, and ensure smooth delivery.
Capture and repurpose content from events for marketing purposes.

4. Email Marketing and Administration

Support email campaigns by segmenting audiences, designing templates, and analysing results.
Maintain and grow our marketing database.

5. Stakeholder Engagement and Networking

Work with partners and collaborators to foster positive relationships and secure marketing materials.
Represent us at conferences and events, building connections with tech, change, and leadership teams to enhance both your knowledge and our brand visibility.

6. Campaign Management and Revenue Generation

Develop and run revenue-generating marketing campaigns, with creative freedom to experiment and innovate.

7. Reporting and Analytics

Provide regular performance reports on campaigns and suggest improvements.
Assist in measuring the success of marketing efforts against objectives.

Ideal Candidate Profile

Self-Starter: You’re proactive, motivated, and thrive in a small team environment.
Creative Thinker: You bring fresh ideas to the table and aren’t afraid to try new approaches.
Organised and Detail-Oriented: You can manage multiple tasks and stay focused on deadlines.
Tech-Savvy: Familiar with digital tools like Canva, social media platforms, and basic analytics.
Values-Driven: You align with our commitment to equity, collaboration, and care.

Where you’ll work

29 John Dalton St

Manchester

M2 6DS

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

PROFESSIONAL APPRENTICESHIPS LTD

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.
Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
Use research/survey software to gather audience insight and/or evaluation to support the project.
Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
Use software to design and create marketing assets to meet the technical specification.
Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
Use a website content management system to publish text, images, and video/animated content.
Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
Identify and use data and technologies to achieve marketing objectives.
Monitor and amend campaigns to meet budget requirements including time and monetary costs.
Review campaigns regularly to ensure effectiveness, to optimise the results.
Measure and evaluate campaign delivery to identify areas for improvement.
Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

During this advanced apprenticeship, you will learn a vast range of knowledge, skills and behaviours, covering topics such as:

Brand management
Content creation, SEO and utilising AI
Online and offline marketing, including Google Ads certification

You will undertake the ground-breaking Professional Apprenticeships Multi Channel Marketer Level 3 qualification. Professional Apprenticeships are an Ofsted Outstanding rated provider, and also hold the title of Bristol and Bath Apprenticeship Training Provider of the Year for 2021.

The training is delivered using a hybrid model and can be delivered fully remotely if needed. You will have monthly 1-2-1s with your assigned tutor, along with monthly group sessions, where one topic will be covered in detail, and you will have the opportunity to meet and work with all the other apprentices on the course.

The programme is designed to mould you into a high-level, all-rounded digital marketer. You will learn in detail about:

Principles of Marketing
Social media
Brand management
Creating content
Evaluating and reviewing campaigns
Paid media (PPC) and much more

These modules are designed to jump-start your career and make you stand out in an increasingly competitive field, boosting your future earning potential.

Requirements

Essential qualifications

GCSE in:

English (grade 4/C Or above)
Maths (grade 4/C Or above)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Customer care skills
Problem solving skills
Presentation skills
Administrative skills
Number skills
Analytical skills
Logical
Team working
Creative
Initiative
Non judgemental
Patience

About this company

We are a dynamic, values-driven organisation helping SMEs, non-profits, and mission-driven organisations navigate complex technical ecosystems and build internal capabilities. With a focus on equity, care, and collaboration, we deliver sustainable, long-term solutions through our innovative brands, Beetroot Partners and Beetroot Collective. We’re a small, entrepreneurial Northern SME with big ambitions for 2025. Our vision includes reshaping how businesses approach change, technology, and diversity, creating lasting value for organisations and their people. What we offer: ● Hands-on experience in marketing, events, and organisational strategy. ● Opportunities to manage key projects, from social media to revenue-generating campaigns. ● Significant exposure to tech, change, and leadership professionals through conferences and networking. ● Mentorship and support from a dynamic, experienced team. ● A friendly, inclusive work environment with a focus on learning and growth. Our values ● Care: Building relationships that prioritise people and long-term impact. ● Collaboration: Harnessing diverse perspectives to solve complex challenges. ● Equity: Creating inclusive, fair systems and environments. ● Entrepreneurial Spirit: Thinking big, taking risks, and driving innovation.

After this apprenticeship

There are opportunities for progression for the right person following successful completion of your apprenticeship. We are looking to nurture and develop a bright, passionate person, and develop their career beyond the apprenticeship.

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