Digital Marketing Apprentice

Summary

We’re looking for a Digital Marketing Apprentice with content creation experience to join a small, well-established publishing and events company based in Hurstpierpoint. This is a great opportunity to develop your skills in a creative and supportive environment.

Annual wage: £16,000 a year
Minimum wage rates (opens in new tab)
Training course: Content creator (level 3)
Hours: Monday to Friday, 09:30 to 17:30 with an hour for lunch. Office-based role with some hybrid working available.
40 hours a week
Possible start date: Saturday 15 March
Duration: 1 year 2 months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

Create and run marketing campaigns for UKAuthority’s events and bespoke projects.
Generate promotional copy and artwork for use in these campaigns to increase editorial subscribers, event registrations and drive wider brand awareness.
Support virtual events and editorial by promoting content via web advertising, e-forms, email, e-newsletters and social media campaigns.
Analyse campaign, web and CRM data to produce key statistics each month to inform the editorial and event teams.
Produce campaign reports from above data for clients.

Where you’ll work

KNOWLES TOOTH

LANGTON LANE

HURSTPIERPOINT

HASSOCKS

BN6 9EZ

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

CREATIVE PROCESS DIGITAL LTD

Your training course

Content creator (level 3)

Equal to A level

Course contents

Interpret the aims of the brief.
Research ideas and concepts to meet the brief.
Evaluate brand requirements and brand guidelines.
Prepare a mood board or other visual aid for the content to be created.
Present ideas, pitches and proposals for creative content to be further developed.
Storyboard and outline script their ideas for content to be developed.
Interpret data, consider its integrity and use it to inform content.
Develop accessible written content for different platforms and devices.
Apply best practice and inclusive language when creating content.
Write and edit copy or scripts for use on different channels and platforms.
Create or capture visuals and audio using standard packages and equipment.
Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
Identify and recommend the platform/s or channel/s to use for the media campaign.
Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
Monitor user experience to ensure content is focused on maximising engagement.
Analyse the differences between audiences using audience segmentation techniques and data.
Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
Use continuing professional development planning to support own current and future training and development needs.
Operate effectively within the production workflow to meet production timelines.
Interpret the aims of the brief.
Research ideas and concepts to meet the brief.
Evaluate brand requirements and brand guidelines.
Prepare a mood board or other visual aid for the content to be created.
Present ideas, pitches and proposals for creative content to be further developed.
Storyboard and outline script their ideas for content to be developed.
Interpret data, consider its integrity and use it to inform content.
Develop accessible written content for different platforms and devices.
Apply best practice and inclusive language when creating content.
Write and edit copy or scripts for use on different channels and platforms.
Create or capture visuals and audio using standard packages and equipment.
Source, obtain and prepare media assets for use; using industry standard packages to adapt and edit content.
Use industry standard tools and content management systems to organise, structure and label content effectively, methodically and securely enabling efficient search and retrieval.
Identify and recommend the platform/s or channel/s to use for the media campaign.
Develop and maintain effective working relationships with clients, colleagues and suppliers, establishing and using professional contacts.
Engage and respond with audiences through social media, adapting content to respond to evolving circumstances.
Monitor user experience to ensure content is focused on maximising engagement.
Analyse the differences between audiences using audience segmentation techniques and data.
Use lessons learned to evaluate the success of the content and identify areas for improvement for future campaigns.
Use continuing professional development planning to support own current and future training and development needs.
Operate effectively within the production workflow to meet production timelines.

Your training plan

This role incorporates at least six hours of paid study time per week, including one day per month in person at the Creative Process Training Centre in Brighton. Make sure you can travel to Brighton for this.

Please note this is a full-time role/training position recruiting now.

More training information

This role includes high-level industry training from Creative Process Digital. https://creativeprocessdigital.com/

A Content Creator (level 3) will learn how to create and develop content that can be used across a variety of media including digital, social media, broadcast or in print. The programme is well-suited for graduates, marketing and comms assistants, administrators, social media assistants and those looking to enhance their Content Creation expertise.

Requirements

Essential qualifications

GCSE in:

Maths & English (grade 4-9)

A Level in:

Any (grade A-C)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
Attention to detail
Organisation skills
Problem solving skills
Presentation skills
Administrative skills
Team working
Creative
Initiative
Web content management
Email marketing
Social media
Adobe Creative Suite
CRM
Microsoft Office 365
B2B digital marketing
Working to deadlines

Other requirements

IMPORTANT - Public transport is lacking in the area, unless you are local a car is required. Please triple-check the commute. The employer will also consider Multi-Channel Marketing Apprentices for this role. Please contact Richard if you have any questions.

About this company

UKAuthority is a digital publishing and marketing SME based in Sussex focusing on the use of digital and data by the UK public and third sector: central government, local government, police, fire, health, housing, charities and further education. We update digital, data and technology leaders, decision makers, policy makers and technology suppliers with the latest news through our digital media channels: the www.UKAuthority.com website, email newsletters, social media, and both virtual and physical events. We also provide integrated digital marketing services to suppliers of products and services to the sector.

http://www.UKAuthority.com (opens in new tab)

Company benefits

• Casual dress • Cycle to work scheme • Flexible schedule • On-site parking • A commitment to professional development

After this apprenticeship

Upon successfully completing the apprenticeship, the learner will have the opportunity to discuss securing a full-time role with the employer.

Ask a question

The contact for this apprenticeship is:

CREATIVE PROCESS DIGITAL LTD

Richard Nicholson

richard@creativeprocessdigital.com

01273 232 273

The reference code for this apprenticeship is VAC1000291074.

Apply now

Closes on Saturday 1 March

When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.

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