Marketing Campaign Apprentice

IDEAGEN LIMITED

Nottingham, NG11 6JS

Closes on Thursday 30 January

Posted on 29 October 2024


Summary

As a Marketing Campaign Apprentice, you'll be at the heart of our marketing function, forming and nurturing relationships with stakeholders and serving as a key touchpoint for Resource and Project Managers. You will seamlessly manage the flow of communication and resources, ensuring timely and complete delivery of marketing campaigns.

Annual wage
£18,000 a year

Minimum wage rates (opens in new tab)

Training course
Multi-channel marketer (level 3)
Hours
37.5 hours Monday to Friday Hybrid- Tuesday, Wednesday and Thursday in our Nottingham office

37 hours 30 minutes a week

Possible start date

Monday 1 September

Duration

1 year 6 months

Positions available

1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

  • Lead Generation Campaign Support: Dive into the world of multi-channel marketing campaigns, assisting from the initial briefing to final execution. You'll work closely with various channels and objectives, ensuring seamless resource alignment
  • Project Documentation: Roll up your sleeves and support the creation of processes and documentation crucial for project success
  • Cross-Departmental Collaboration: Partner with diverse teams to explore dependencies, timelines, and performance KPIs
  • Agile Project Management: Embrace agile methodologies to keep projects flexible and responsive, ready to tackle any changes or risks head-on
  • Champion Best Practises: Be the go-to expert for campaign brief and delivery excellence, advocating for marketing best practises
  • Resource Management: Oversee and balance the workload across central marketing, aligning stakeholder needs with team capacity and priorities
  • Influence Planning Processes: Play an influential role in planning campaigns and resources, ensuring smooth execution and stakeholder engagement
  • Relationship Building: Foster strong relationships with key contacts across the company, building trust and confidence in our central marketing teams

Where you’ll work

One Mere Way

Ruddington

Nottingham

NG11 6JS

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

DERBY BUSINESS COLLEGE LIMITED

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.
  • Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
  • Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
  • Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
  • Use research/survey software to gather audience insight and/or evaluation to support the project.
  • Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
  • Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
  • Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
  • Use software to design and create marketing assets to meet the technical specification.
  • Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
  • Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
  • Use a website content management system to publish text, images, and video/animated content.
  • Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
  • Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
  • Identify and use data and technologies to achieve marketing objectives.
  • Monitor and amend campaigns to meet budget requirements including time and monetary costs.
  • Review campaigns regularly to ensure effectiveness, to optimise the results.
  • Measure and evaluate campaign delivery to identify areas for improvement.
  • Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

This training plan has not been finalised. Check with this employer if you’ll need to travel to a college or training location for this apprenticeship.

Requirements

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

  • Team working
  • Creative

About this company

Ideagen is the invisible force behind many things we rely on every day - from keeping airplanes soaring in the sky, to ensuring the food on our tables is safe, to helping doctors and nurses care for the sick. So, when you think of Ideagen, think of it as the silent teammate that's always working behind the scenes to help those people who make our lives safer and better. Everyday millions of people are kept safe using Ideagen software. We have offices all over the world including America, Australia, Malaysia and India with people doing lots of different and exciting jobs.

https://www.ideagen.com/ (opens in new tab)

After this apprenticeship

  • Marketing Assistant / Executive

Ask a question

The contact for this apprenticeship is:

IDEAGEN LIMITED

Katie Duffy

Katie.duffy@ideagen.com

01157180767

The reference code for this apprenticeship is VAC1000284695.

Apply now

Closes on Thursday 30 January

When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.

After signing in, you’ll apply for this apprenticeship on the company's website.

Company’s application instructions

initial application - Fill out the application online. Shortlisting - Once the applications are in, we'll shortlist the most suitable candidates against the person specification for the role. Screening call - If you've been shortlisted, you'll have an initial video or phone call with our talent acquisition team. Assessment centre/skills day - The last stage in the recruitment process is an assessment centre with our talent acquisition team.