Multi-Channel Marketing Apprentice

Summary

Are you looking to take your first step into Marketing and ready to help our portfolio of brands stand out in the competitive travel insurance market? Are you a Team Player looking to gain hands-on experience in the industry while contributing fresh ideas and perspectives to help drive our business forward? Then look no further!

Annual wage: £12,480 a year
Minimum wage rates (opens in new tab)
Training course: Multi-channel marketer (level 3)
Hours: Monday to Friday: 8:45am - 5:15pm (breaks to be confirmed)
37 hours a week
Possible start date: Wednesday 16 October
Duration: 1 Year 4 Months
Positions available: 1

Work

As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.

What you’ll do at work

Promoting our travel insurance products, digitally helping us to find and retain clients, and growing our business
You will be managing our social media channels (LinkedIn, Facebook, Instagram, etc.)
Using Mail Chimp to drive sales
Producing PPC Campaigns
You will be updating, maintaining and improving our company websites and our intranet (SharePoint).
You will be launching media campaigns, promoting and producing creative content, including photos, videos, social media, blog posts and company newsletters
You will be responsible for mailshots showcasing our products, services and notable events
Content adding to websites and social media
Social media content production and delivery for all our different services
Improving SEO of the website for maximum exposure online, meta tags, meta data, keywords
Reporting on impact daily and creating/sharing reports on the effectiveness of the various digital marketing activities you have supported
Undertake market and competitor research
Seeking out new ideas and social media avenues
Developing content for external and internal distribution
Additional reasonable marketing support activities as and when required

Where you’ll work

58 MARKET SQUARE

ST NEOTS

CAMBRIDGESHIRE

ENGLAND

PE19 2AA

Training

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

College or training organisation

ALTHAUS DIGITAL LIMITED

Your training course

Multi-channel marketer (level 3)

Equal to A level

Course contents

Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines

Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.

Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.

Use research/survey software to gather audience insight and/or evaluation to support the project.

Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.

Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.

Proofread marketing copy ensuring it is accurate, persuasive and is on brand.

Use software to design and create marketing assets to meet the technical specification.

Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.

Organise offline and digital assets ensuring they are co-ordinated and legally compliant.

Use a website content management system to publish text, images, and video/animated content.

Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.

Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.

Identify and use data and technologies to achieve marketing objectives.

Monitor and amend campaigns to meet budget requirements including time and monetary costs.

Review campaigns regularly to ensure effectiveness, to optimise the results.

Measure and evaluate campaign delivery to identify areas for improvement.

Use data analysis tools to record, interpret and analyse customer or campaign data.

Your training plan

Multi-channel Marketer Level 3 (A level) Standard Apprenticeship

An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.

Training schedule has yet to be agreed upon, further details will be made available at a later date.

This apprenticeship aligns with:

Chartered Institute of Marketing (CIM) for Affiliate
Digital Marketing Institute (DMI) for Power
Data and Marketing Association (DMA) for Individual

Requirements

Essential qualifications

GCSE in:

English (grade C / 4)
Maths (grade C / 4)

Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.

Skills

Communication skills
IT skills
Attention to detail
Organisation skills
Team working
Creative
Initiative

About this company

Formed in 2002, Freedom Insurance Services Ltd was one of the first companies in the UK to develop a specialist travel insurance policy for people living with pre-existing medical conditions. Our mission is to provide great customer service, breaking down barriers that prevent people obtaining the cover they need to enjoy their holiday.

https://www.freedominsure.co.uk/about-us/ (opens in new tab)

After this apprenticeship

We want to develop and maintain our apprentices within the business. At the end of the apprenticeship, there will be the opportunity for your role to become permanent within the business and to play a key role in its continued success.

Ask a question

The contact for this apprenticeship is:

ALTHAUS DIGITAL LIMITED

Molly Davies

Molly@althausdigital.co.uk

+44 20 3649 9003

The reference code for this apprenticeship is VAC1000278812.

Apply now

Closes in 16 days (Monday 14 October at 11:59pm)

When you apply, you’ll be asked to sign in with a GOV.UK One Login. You can create one at the same time as applying for this apprenticeship.

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